(Uh, John, this is only October 1st...) Before you dismiss this as just a crazy idea, let me give you one of my beliefs. Everything we have today is a result of what we did 90 days ago. Think about what you were doing in July. Was it prospecting, marketing, going on listing appointments? And today, do you have listings, escrows and maybe a few checks in the bank?
This is the time of year when agents start talking about the market slowing down. They say 'nobody buys around the holidays, it will pick up after the 1st of the year.' With that mindset it is very easy to get complacent and lose all of the business momentum that's been built up during the year. Don't fall into that trap! Follow the advice of Broker Bryant and finish strong.
In the Las Vegas market from 12-1-05 to 1-31-06, there were over 7,000 new listings for single-family homes. During that same period, over 4,400 sales closed -- that's 8,800 checks! People are still buying and selling homes. And with the 'slow down' agents out of the way, there is less competition.
Start focusing on 2007 today. Analyze your results from this year and set your goals for next. Are there systems you need to put in place to build your business? Is your prospecting generating enough leads? Do you need to increase your web presence? Is there a book you've been meaning to read, or a class that will help you move forward? Do it now and you'll see great results in 2007.
With a solid, detailed plan in place for the new year, your holidays will be that much more enjoyable. When the calendar turns to January 1, 2007, and all of the other agents are waiting for the market, you'll be at full stride. Great agents think 90 days ahead.
So let me be the first to wish you a happy, healthy and prosperous 2007! Happy New Year!!
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