At times, ActiveRain can be a very inspiring online social media network.
Here is a case in point.
While purging some "inactive bloggers" from my subscription list, I came across the musings of Tina Allen. Tina seemed a little overwhelmed and discouraged by her Twitter experience.
"I hate to just give up, but, I'm lagging so far behind with this twittering, I don't think I can catch up."
Hey Tina! Be of good courage... I have some good news for you!
Twittering is like a Marathon... Steady persistence wins the race.
In my opinion, the use of all Online Social Media tools shouldn't be viewed as a "sprint".
It can take 6 - 18 months to build a viable, consistent online presence through these tools.
Without question, Twitter is an excellent way to build a diverse and profitable Lead Generation Database. REMEMBER.......... You are in the LEAD GENERATION BUSINESS.
If you don't have leads..... YOU HAVE NO BUSINESS!
Who do I "tweet"? Everyone! However, I have a core group of "followers". These are the individuals that would..... 'know me, like me and trust me.... and would send referrals to me'.
These "tweeples" have helped me to build a national presence that has lead to being interviewed by national publications.
My Twitter success has led to speaking/training engagements within the Keller Williams Carolinas Region.
There should be a balance between "everyday stuff" and "real estate specific content".
My first goal in Twitter is to build my professional credibility. I share my blog posts. I share my listing. I update my "followers" on my teaching schedule. These "tweets" will let my "followers" know about my involvement and success in the real estate industry.
Do I share "everyday stuff? ABSOLUTELY! It's important to connect with "followers". If they don't like you, the chances of receiving a referral from your "followers" are slim.
Keep your head in the game Tina.
Pursue Twitter success with the same passion as your pursuit of ActiveRain success.
YOU WILL SEE RESULTS!
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