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Twitter is a Marathon......... Longer Than A Tweet

At times, ActiveRain can be a very inspiring online social media network.

Here is a case in point.

While purging some "inactive bloggers" from my subscription list, I came across the musings of Tina Allen. Tina seemed a little overwhelmed and discouraged by her Twitter experience.

"I hate to just give up, but, I'm lagging so far behind with this twittering, I don't think I can catch up."

Hey Tina! Be of good courage... I have some good news for you!

Twittering is like a Marathon... Steady persistence wins the race.

In my opinion, the use of all Online Social Media tools shouldn't be viewed as a "sprint".

It can take 6 - 18 months to build a viable, consistent online presence through these tools.

Without question, Twitter is an excellent way to build a diverse and profitable Lead Generation Database. REMEMBER.......... You are in the LEAD GENERATION BUSINESS.

If you don't have leads..... YOU HAVE NO BUSINESS!

Who do I "tweet"? Everyone! However, I have a core group of "followers". These are the individuals that would..... 'know me, like me and trust me.... and would send referrals to me'.

These "tweeples" have helped me to build a national presence that has lead to being interviewed by national publications.

My Twitter success has led to speaking/training engagements within the Keller Williams Carolinas Region.

There should be a balance between "everyday stuff" and "real estate specific content".

My first goal in Twitter is to build my professional credibility. I share my blog posts. I share my listing. I update my "followers" on my teaching schedule. These "tweets" will let my "followers" know about my involvement and success in the real estate industry.

Do I share "everyday stuff? ABSOLUTELY! It's important to connect with "followers". If they don't like you, the chances of receiving a referral from your "followers" are slim.

Keep your head in the game Tina.

Pursue Twitter success with the same passion as your pursuit of ActiveRain success.

YOU WILL SEE RESULTS!

Posted by Columbia SC Homes for Sale by David Patterson on 07/25/2009 04:24 PM

Comments (14)

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14 Comments on Twitter is a Marathon......... Longer Than A Tweet

JUL

Rock on Brother David! You are so encouraging I almost believe that I should start Twittering. But just the thought on learning one more new thing makes my old head spin....

David - Right you are. I didn't "get" Twitter when I first looked at it almost two years ago, but I have recruited two of the best agents in our company from that network.

JUL

David - great way to look at it! You're right that persistance pays off in social media. You can't post one tweet and expect the world to change, it takes time and building relationships, just like any form of networking.

AUG

Twitter rocks hard. I met *YOU* on Twitter ! I'm wearing my "follow me on Twitter" tshirt a friend gave me.... oh yeah.... I GOT MOULA from closing a SALE from a client I met ON TWITTER....

Do I have a problem? Hi.... my name is Kim..... Just @ me :)

I wrote a series on Twitter for AR - still gets traffic ! Hi Jason :) Hi Monica :)

AUG

David can you be my Twiiter coach? And while I'm at it,how about Facebook? Just spoke to the hilarious San Antonio,TX Real Estate Agent Frank Bailey and he told me that you both chat a lot of Facebook. I can relate to Tina Allen. I am still trying to figure out Twitter and Facebook. Great post.

AUG

David,

I have faith that with your help, I can conquer this twitter thing! It is probably alot easier than I am making it. Thanks for all your help.

AUG

Like Jason's comment above, I too didn't get the whole Twitter thing. Now I do and I realize that it CAN be an effective marketing tool.

And like you mention in your post, it's a marathon.

Start out slow, build up speed and before you know it, you'll be Twittering like a pro!

AUG

Twitter works for us, but it took a long, long while to make it usefull.

AUG

I love Facebook but have not got the hang of twitter either...any tutorials out there?

SEP

David, the Twitter and Facebook GURU!! I'm going to have to reblog all your valuable information.

Twitter is a bit strange at first, but you quickly find it addictive as soon as you build a following. I've met some great people due to a "Tweet"

Great post!

And Hey Lanre!! LOL

SEP

Twitter has begun to seep into my pores and I'm just starting to get it, but is there a way to discourage all the "porn" type stuff following you?

David, share the love my brother. You keep inspiring me! I can't wait until our next phone conversation. Btw, are you headed this way December 11 for my banquet?