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 This article for sellers is NOT in jest. This is a serious problem, and you need to be aware of it so you can take steps to either prevent it, or nip it in the bud. It's YOUR home, and YOUR sale, but someone out there is sabotaging you!

I admit it really pains me to write about this. I am proud of my profession and the role that I play is assisting buyer and seller clients to achieve their real estate goals. And I know lots of terrific licensed agents out there (many of them right here on ActiveRain). But the sad thing is that there is a lot of mediocrity out there in terms of agent performance and competence, and some downright sabotage from my vantage point.

And as a seller YOU need to know about this so you can deal with it.

I am making some assumptions that you have done all the right things:

  • Your home is priced correctly for the market (if it isn't YOU have another problem to confront...and pricing is YOUR decision, but the market will decide the price your home will sell for)
  • Your home is staged to sell - it's beautiful, un-cluttered, and appealing to a wide range of buyers
  • There are no repairs or obvious defects (and if you did a pre-listing home inspection and took care of the problems, bravo - you are in great shape)
  • You are flexible regarding showing times and notices, and there is a lock box for agents to use (with a key that works)
  • You believe you hired the right agent to list your home (want to read more on this topic? See my previous post: Looking for the Right Listing Agent? Ryan Hukill recently wrote a great article on How Do You Choose a Listing Agent)

So what signs might you see that YOUR sale is being sabotaged? Here are some real-life examples:

  • Poor quality photos, missing photos, inaccurate listing information, missing information
  • Lack of marketing - print and especially Internet (about 80% of buyers look on the web for homes)
  • Your agent is not sharing information about needed improvements and other ways to make you home look its best
  • The brochure box your agent hung on your sign is empty (and you agent did not give you supplies to fill it)
  • The home is listed on the MLS but the lockbox has not been installed, and there is no notice in the MLS (yep, this happened to me yesterday with my buyer clients - a complete waste of time and the seller did not have a showing from qualified buyers)
  • Your agent does not return calls to agents wanting to show your home or to answer their questions (and does not respond to YOUR calls in a timely manner)
  • There is limited or no communication from your agent
  • Your agent appears to make decisions for you about what offers you will accept when talking with buyer agents submitting those offers ("my clients will never accept that,") or worse, does not submit ALL offers to you promptly so YOU can decide how to proceed.
  • Your agent shares confidential information from you with other agents without your permission ("I know my clients will accept a lower offer")
  • Your agent does not demand a pre-approval letter with offers and does not check with the buyer's lender on qualifications, credit status, income and related financial matters.

I could give you other examples too (on the part of mortgage folks, buyer agents, inspectors, and yes, even YOURSELF). But you get the idea.

Unfortunately, this is reality for some sellers who haven't a clue that THEIR sale is being sabotaged by the very person they hired to help them.

Or perhaps by their own actions (such as front door keys that don't work, inflexibility regarding showings, clutter, smells, rowdy dogs, obvious repairs and deferred maintenance, high price).

So take a close look at your situation. Is sabotage your enemy?

And AGENTS? Are you guilty of some of these things? Shame on you if you are. You are putting YOUR CLIENT'S home sale at risk.

 

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38 Comments on Is Your Home Sale Being Sabotaged?

JUN
08
2007
1,545,555 Points 416 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

GREAT ARTICLE.  There is little supervision or quality control of listing information.  I often wonder why sellers put up with such mediocre services.  Oh, I remember.  It's the Stockholm Syndrome.

Or, some poor folks who just plain don't know the difference.

5:37pm • #1
We've been conditioned to accept mediocrity. As time passes the amount of quality customer care/service seems to pass with it. Remember when you got your windshield washed at the gas station?
5:52pm • #2
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Lenn- a compliment like that from you is a true honor. Thanks. Unfortunately I have had several very recernt experiences that lead to this. Do you sense the aggravation?

Jeff

6:28pm • #3
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Dennis - that is a great point. I was just thinking about customer service issues in general as a result of recent experiences. I think your point is well taken. Thanks for your comments.

Jeff

6:30pm • #4
811,199 Points 91 Featured Posts Outside Blog Called Shot Master
Perfect post!  You called it what it is!
7:01pm • #5
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Jim - I thought so too. Thanks for stopping in. Have a great weekend!

Jeff

7:27pm • #6
JUN
09
2007
175,181 Points 10 Featured Posts Outside Blog
Jeff - This is so well written.  I do hope it will receive many public views.  It pains me as well that mediocrity exists in our profession.  The sellers have a right to know what level of service they should expect from a professional and your article does an excellent job of describing what sellers need to look for...and look out for.
2:31am • #7
1,545,555 Points 416 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

Mediocrity means "second rate".

We have a lot of second rate agents out there. 

I believe that folks perform badly when faced with unpleasant tasks.  GETTING a listing is the hard part.  Putting accurate info in the MLS is time consuming and not much fun.  They rush through it. 

It's the "I'm very busy" syndrome.  Too busy to do it right.

Folks don't perform "quality control" on themselves.  They have no sense of pride in doing menial tasks well. 

WHERE IS THEIR BROKER?????   That's the question.

As you can see, this is a subject that leads to aggrivations here too.

7:43am • #8
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Thanks, Marlene. Some of these issues really bug me as I know they do others, and I can't imagine that the sellers, if they knew, would be pleased. I appreciate your comments.

Lenn - you are so right. Certainly much of what we have to do in a transaction is not pleasand or fun, but that's true in every job. Just as we are held accountable by our employer in the corporate world, we should be held accountable by our clients, and our brokers (of course some of them need remedial training as well).

Jeff

8:58am • #9
Jeff a lot of times sellers will tell me that they never hear from their agent and that there is a lack of trust. I tell them that besides doing all the stuff I say I'm going to do. I tell them "If I'm not doing my job then fire me"
9:22pm • #10
What a great post! Could not have said it more plainly if I tried.
9:26pm • #11
110,915 Points 26 Featured Posts Localism Sponsor Outside Blog
Excellent Mr. Dowler. All points are necessary but the last couple very important!
9:30pm • #12
880,152 Points 210 Featured Posts Localism Sponsor Outside Blog Called Shot Master
You always have well written posts!  Another bookmark for me!  These are the posts I keep coming back to. Thanks!
9:38pm • #13
Very good post.  The market I work in is currently a seller's market with the number of licensed agents running neck and neck with the number of listings.  There is a lot of competition for listings. A majority of the buyers to our area come from somewhere else and the internet is a huge resource for them.  So, when I see a listing with one bad picture and no visual tour, it drives me crazy.  I provide good pictures (plenty of them) a visual tour, accurate info in the MLS, and descriptive text. I return calls and answer questions promptly.  I often wonder how these mediocre agents get listings in the first place.  It's a shame when sellers receive such poor service when there are qualified professionals out there who would do a great job for them if given the opportunity.
9:42pm • #14
597,261 Points 45 Featured Posts Outside Blog
Sellers should insist on getting copies of the marketing materials so that they can see how their home is being presented.
10:25pm • #15
747,719 Points 72 Featured Posts Outside Blog Attended Rain Camp Called Shot Master
really right on the head.....great to have something that hits between the eyes...thanks for the comments
10:38pm • #16
JUN
10
2007
628,324 Points 313 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp Called Shot Master
Jeff, this seems to be more prominent in the marketplace these days.  some listings in our area don't and never have photos either on-line or in the MLS.  For the life of me, I can't figure that one out!  Nice post! Book-marked, a 5, and emailed to the last person I know who was guilty of some or all the above!  :-)
1:53am • #18
393,119 Points 42 Featured Posts Outside Blog Attended Rain Camp
Good post.  Maybe sellers need to have some kind of "secret shoppper" service available to monitor their agents.
7:14am • #19
513,653 Points 88 Featured Posts Outside Blog Attended Rain Camp

Jeff,

Been there ..done that...just had one where the agent claimed to be selling real estate for 30 yrs..well they didn't help sell my listing as I had to hunt everyone down and after numerous extensions..the deal died and although we had all of the items above..pre-approvals are worth as much if you write it on a cocktail napkin. The other agent needs tp take a course on refreshing themselves with work ethic. There should be a test you have to take when you reach a point in your life to not take as much effort into a deal. And all this is not helping matters in this market we have here.

8:11am • #20
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Carole - thanks for stopping by and commenting. Good to see you around again.

Sally - you are so kind. I'm glad you enjoyed this.

Jeff

9:49am • #22
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Susie - you are so right. d on;t get it either. Perhaps the agents are too good at pulling the wool over the seller's eyes. And I suppose in a busy seller's market mediocre performance will still get the home sold. Thanks for your comments.

Jeff

9:50am • #23
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Sharon - I always show my clients what I have done, or plan to do. Great idea, but I bet most don't do it.

Jeff

9:52am • #24
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Larry - thank you for your comments.

Steven - I thought so too. Glad you agree.

Jeff

9:53am • #25
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Brad - thanks so much! I appreciate the compliment AND your comments.

Tim - great idea. I do know of some sellers who have had neighbors stop by their open houses to check on what the agent is saying.

Jeff

9:54am • #26
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Neal - now that's a sad commentary. Hard to understand how they can get away with it,and for so long. And one would think that in a tougher market these folks MIGHT be working a bit harder to make things happen. Is it any wonder that the public has such a poor view of many in our profession. Thanks for your comments, as always.

Jeff

9:58am • #27
Attended Rain Camp

Great advice. I will definitely benefit from this advice and I hope others will too.

 

Good luck to all.

www.sugarlandrelocation.com

3:16pm • #28
274,828 Points 28 Featured Posts Outside Blog
Amen, brother!  This should be required reading for ALL sellers, so they can examine their situation and think if this might apply.  And frankly, all of us should read it as well and make sure we're not guilty on any count.
6:33pm • #29
What about the fiduciary responsibility the realtor has to the sellers? Because it sabotages the sale of a home, why can't the mls make multiple photos mandatory? To protect the sellers, and for the benefit of all, as part of the contract, require a signed a photo waiver from the sellers if no pictures will be posted. Have it clearly list the benefits vs disadvantages (are there any??) of posting muliple photos.
Curious Consumer
6:47pm • #30
552,869 Points 8 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp Called Shot Master
Jeff, read you article and everything you talked about, I saw in an interview with a seller this week - see my blog.  Hope everyone see your article.
7:20pm • #31
119,111 Points 4 Featured Posts Outside Blog Called Shot Master
Excellent post Jeff!  Like Kay I hope everyone sees your article agent and sellers.  I find it's important to communicate with sellers about the way you market their property. 
8:19pm • #32
Great post!! I hope it gets heeded.
8:56pm • #33
289,211 Points 2 Featured Posts Localism Sponsor Outside Blog
Great Post, lack of pictures is one of my pet peeves, sellers are often unaware of dis-=service their agents are doing for them.
9:01pm • #34
1 Featured Post

Jeff,

On target! If you are a gambler, head for the roulette wheel - your aim is perfect! As for the level of professionalism we have today in this industry... NOT HOT. (Had to drop a Paris Hilton quote in there). We need to raise the bar, and I'd do this by two methods. One, double the number of renewal hours required, and TWO, pull the licenses from agents doing below a set number of transactions - say 4 per year. Cull the herd.

11:06pm • #35
273,722 Points 18 Featured Posts Outside Blog
Jeff, GREAT post, once again. Thanks for the honorable mention. I'll be writing another post soon as a followup to the one you mentioned, in which I plan to address some of the unsavory tactics some agents will employ to get a listing they really shouldn't have. Unfortunately, what you've mentioned here is more common that many people realize and that's why it's SO critical that they do an in-depth interview of 3 or more agents before choosing one to make sure they're getting the most bang for their buck.
11:31pm • #36
JUN
11
2007
615,509 Points Localism Sponsor Outside Blog
Good post. Good points. It's unfortunate that these things happen in our profession... but sadly they do.
1:21am • #37
JUN
20
2007
1,304,465 Points 314 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Thanks to all you all who visited and commented. I am feeling swamped at the moment so I apologize for not replying to each of your personally, which I generally try to do...and for taking so long to respond. Some great comments. Glad this resonated with you.

Jeff

12:26am • #38

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Jeff Dowler ~ Carlsbad Homes for Sale ~ 760-840-1360

Carlsbad, CA

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