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If you could ask any question of an online marketing expert...

Next week, I've got the privilege of meeting one-on-one for several hours with a very savvy internet marketer. In addition to getting boatloads of high-quality website traffic in his extremely competitive niche, he is also a high-level internet consultant who operates on a retainer basis. The area he shares his expertise on include:

getting more website traffic by dominating niches
determining the actual value of a lead
converting visitors into good leads
prospecting "best practices" to turn leads into sales

I've got a list of things I'm going to discuss with him, but I want to squeeze every ounce of knowledge I can out of the time I have with him. So I was wondering: If you could ask any question of a knowledgeable internet marketing expert about how to get more business from your online marketing efforts -- what single question would you ask?

PS - I plan on sharing the answers I get, so the more questions, the better! Thanks for your participation.

Posted by Joel McDonald on 08/13/2009 12:37 PM

Comments (29)

Website Marketing in the ActiveRain Channel

web traffic, website conversion, internet marketing, prospecting

Post is included in group: Rainmaking - Internet Marketing Strategies
Post is included in group: Internet Lead Generation-How Best To Capture Your Audience
Post is included in group: Blogging Etiquette 101
Post is included in group: Active Rain Newbies

29 Comments on If *you* could ask any question of an online marketing expert...

AUG

How fast should an agent follow up with an internet-generated lead? What is the best method used to follow up with internet-generated leads?

What are the best social networking sites to post profiles on for the SEO advantage? How often should those profiles be updated?

Thanks Clint! A couple of those were on my list, but the other two weren't. I'll add them to the list.

Any other burning questions people want answered?

My question would be "How can I (Or how do you) stay atop and infront of the rapidly changing trends? Or - How can my current internet precense always stay as good or better than it is now?

I would define my target market to him and ask him exactly how he would recommend that I reach them....what combination of tool/sites etc. would he suggest.

What's the 'One Thing...............?'

Don't worry... They will get it!!

Simply: I would ask him, what would be the best possible way to maintain a relationship with prospects by setting it and forgetting it type system. .I like to know that. .

What social marketing tools should I use to generate traffic to my website, and what information should I have on my website to turn my web traffic into actual leads.

Ways to use a web presence to dominate a specific local market.

Which is better a framed site or not or does it matter. Does he recommend any site builders like point2 or another along with your others. I look forward to you updates.

Joel: What a great list of questions.. I look forward to your feedback

How do I interface all of the on line applications such as twitter, facebook, AR, etc? In other words, how can I get my post here to show up on the other mediums?

Hey Joel,

Thanks for the heads up on this opportunity, what a great idea.

I'd like to know what to expect, what will be different on the web one year from now, two years from now....translated, what do I need to be doing today?

Joel:

I would like to know what is the least expensive way to generate quality online leads? How can one do it quickly?

I'm with Lynda - my broker told me in 2006 to join Active Rain - I did in 2007 but didn't become active until 2008. What should I be doing now to stay ahead of the curve? What will I wish I had done today a year from now? two years from now?

Is it too late to dominate a niche? What's the sure fire way to dominate a niche in real estate?

Sharon

Templated website or custom? What are the benefits?

Also, the best way to convert leads to clients? Systems, calls to action, etc.

AUG

Is this like the wishes from the Genie in the bottle? I'll wish for more wishes!

Can you ask the one thing as being "what other things do I need to know?"

Wow! There are some fantastic questions here. I can't wait to get the responses! When will you be posting?!?!? I'm dying over here! :-)

One more question from me. .

IDX

When do you ask and require to sign up if any at all. .

at the beginning? there are thousand alternatives c ya

at the middle? teaser but don't take advantage

Free? . .no sign up. . only call me if you have any questions about any listings. .look around free

What is better?

My first question would be to myself and it echoes an old song by The Who. "Who are you"? I think that online marketing flows from that sense of transparency. After that my question to them would be, how do I develop and online marketing plan that integrates into my overall business plan, including my expense sheet.

How can I connect all of my social media sites together without having to manually submit data to each one of them?

Hi Joel, this is a great and thanks for sharing all of this with us.

How about this. With niche marketing - how important is trademark protection on marketing and tag lines? I'm not talking about copyright on blogs or photos...but the actual protection on trademark and logos?

Thanks for the questions everyone! I'm compiling them and will be sure to ask those that are appropriate.

FYI - this guy isn't in the real estate niche, but consults on SEO and conversion issues.

I'll report back soon!

What key information should we be providing consumers to make our sites/blogs places for them to book mark and come back to. With that information, how often should it be updated?

Joel...

I have no burning questions. I just popped in to thank you for the wish. Much appreciated :)

TLW...ROAR!

Hi Joel.....Thankyou for opening up the platform on this subject. I have only one burning SEO question to ask.

I have RSS feeds on my website, do web bots and meta crawlers utilize the taglines and keywords from these feeds and if so, is this beneficial to my website?

Thanks again and I look forward to your post!

~Nancy in Va. Beach

AUG

If you want free info that's good along the lines of internet marketing, check out the video on John Chow dot Com I'm not affiliated with him in any way but his biz model makes good sense. I especially liked his perspective on finding a good email manager and sticking with it. He once lost about 75% of his subscribers when he had to switch - Can-Spam rules required a re-opt in and most didn't.

The video is long and sometimes difficult to catch every word, but worth the watch.

I'm not affiliated with him or anything like that. I just thought the video was good.

Dave Keys

My question would be all about conversion; most of the time it's the most important thing in getting leads.

You have some good questions to ask and I look forward to the answers. Thanks, Sandy

AUG

Given our market, etc., what should be done in the interim when the foreclosure/ss market is one I do not care to pursue, especially considering I don't consider my particular area to be my ultimate source. Since you and I have spoken several times, I think you might understand what I am wondering....

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