I often wonder if sellers realize all the personal information their home is giving away and that some buyers may turned off because of it? This can be a hard conversation to have because just talking about it could indicate you personally are turned off too, however the risk of losing a potential buyer over of a negative emotional response is far worse. We all know the taboo topics in daily conversation ~ sex, religion and politics ~ and we need to consider that these may come up unintentionally while selling a home. If you've raised teenagers you understand already, but some keep mementos and photos of "good times" and their choice of accessories and poster art is sometimes "questionable".
Teenagers are just an example. You can also look to the books stacked beside beds or around living areas and they usually tell a clear story of the people that live there. If the buyer can't connect with the space because their personal beliefs are so different, then either the offer will reflect this or there won't be an offer at all.
A way to discuss this tactfully would be to remind your sellers that this is their home's job interview...they need to prepare for their home's interview with the same frame of mind as if they are attending one themselves.
Here's my plug, which of course you knew was coming ... hiring a home stager to work with the seller and handle tricky conversations such as these will protect your client relationship!
New View Home Staging is a full service home staging and property styling company. We offer effective, attractive and affordable solutions for preparing a property for a quick and profitable sale. Consultations with written reports include curb appeal, space management and flow, lighting, de-personalizing, neutralizing, and colours, and all projects can be tailored to fit every budget.
Christine Bird, owner and lead stager, is a Certified Canadian Staging Professional.
christine@newviewhomestaging.ca
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