Lorraine and Loretta Katz asked a great question so I am going to deviate from the exact content I was going to provide next in order to add this post to this series due to its' relevance and importance.
Their question was: how much are you spending on a monthly basis on all these tools? 
To catch up on the series, here are the links to the posts in this series:
What's In Your Marketing Tool Box? Part 1- The Overview
What Is In Your Active Rain Tool Box -Part 2- Active Rain Tools
Here is the list of the tools that we use and the cost associated with them. Please read part 2 in order to get the run down of each of these tools:
Active Rain blog- NO CHARGE - I am grandfathered in.
Activeblog- NO CHARGE- I am an Ambassador.
Hit Router- $ 50 per month is what I cap it at right now. Usually it ends up averaging about $30 a month.
Localism Sponsor- $36 per month.
Iclip art: I have a special- this is a yearly fee not monthly- $29.95 per Year. So say $2. 50 per month. Click here for Iclipart.
Snagit: One Time Fee of $49.95- SO we don't count that because it would be a few pennies a month over years.
Firefox- FREE
Kompozer and Scribefire- FREE
Real Estate Shows- It is a yearly fee of $125 so break that down to monthly
would be $10.41 per month! WOW! I just realized what a value that is!
Flickr and Picnic are both Free but I have an upgraded version. We won't count
that here since that is not necessary and I do that not for business
but for my own preference.
Real Bird- Real Bird is Free but I pay $99 a year to get rid of all the ads on my widgets. Click on the this Real Bird link to get more information.
They are not intrusive so that is a matter of personal preferance too but let's
count that as $8.25 per month! WOW! That is a bargain because our buyers'
agent has put 4 buyers into contract from Real Bird search widgets.
She already closed on one of those. I just started blogging with Real Bird widgets
in the middle of May.
Let's total this on a monthly basis:
$ 87.16 per month - this is a no brainer! Get on board now!
So add in a rain maker blog if you are not grandfathered in at 29.95 and you get
$ 117.11per month.
Bear in mind that the more money you spend on hit router the more money you
are going to make because the more leads you will get to funnel into your sales system which will turn into closed sales. But I don't have a good IDX yet and that is a must to make Hit Router effective. So when I add on a good IDX system- I will be increasing what we spend on Hit Router.
For the links to each of these tools go to Part 2 of this series.
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What's In Your Active Rain Tool Box? Part 3- How Much Does It All Cost? by Coach Katerina Gasset is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License
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