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Erik Bjornard, Vice President of Marketing with Animoto for real estate at the 2009 Inman Connect SF

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Real Estate Agent with Metro Brokers Realty Oasis

Eric Bjornard: I am Eric Bjornard, Vice President of Marketing with Animoto for real estate. We are here at Inman Connect launching Animoto for real estate. Today is day #2 for us and basically what we have got; Animoto is a tool for creating not slide shows, but high production quality video with very, very little effort. Essentially what animoto does... uploads your photos, choose your music, Animoto automatically analyzes both of them and mixes the custom video within just minutes. So basically what we have done is we have kind of automated what television producers and directors spend days or weeks doing, with Animoto now you can do that in just a matter of minutes. So at www.animoto.com/realestate you can take a look at sample videos, see how realtors are using Animoto right now but the bottom line is Animoto gives you an incredibly simple intuitive tool for creating high quality video. We feel like with Internet and Web 2.0 everything is added towards consent, Animoto makes it easy to create video that helps your properties stand out and then on the back end Animoto makes it easy to actually leverage those videos in online marketing, YouTube, Facebook, social marketing Animoto makes it easy to take advantage of those things.

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