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March 24, 2009 Flashback

I wrote this post back on the 24th of March.  It was important to me when I wrote and it's still important today.  I've been lucky to not hear this phrase since I wrote it (let's keep it that way) until this afternoon when I got the ActiveRain Newsletter (August 30, 2009).  The headline read "Are Buyers Really Liars? What Saying This Really Says About YOU!" and was the featured post of the day.  An article by Kevin Tomlinson of Miami Beach, Florida in which  Kevin goes through a little history of the phrase "Buyers are liars." Although he defined it by its root origins, I think you can see why real estate agents still use it to this day based on the comments left on the post - not that I like it, but look at the rationale of the phrase being commented on.  I see people saying..."well, it's not true, but..."  I don't think there should be a "but" in there anywhere.  The fact is the phrase needs to die a quick death.

But why are we still using it?

I mean, seriously folks, if we are thinking this way about our clients, can we truly be serving their needs?  It pains me to watch this phrase tossed around and pains me even more to see agents who want to justify why it exists in the first place.  There are many phrases that were "justified" at one point or another by someone.  That doesn't mean they were always the right thing to say.  Yes, buyers can lie.  So can real estate agents, lenders, appraisers, and the french fry chef at McDonald's.  Let's get rid of the Stone Age attitudes of real estate and move beyond these cloistered opinions about people.  Let's move beyond and make real estate fun and worthwhile for all involved.  Let's stop the whispers behind our own backs of "used car salesman" by stepping up our own game and earning the respect we want.  We don't want it, but we're still allowing people to whisper it because we have plenty people that act like it and a perception that's hard to shake.

Please for the love of all good things in this world, strike this phrase and never let it be uttered again.  Let's bury this monster once and for all.

 

 

Frankenstein Grave at the Jewish Graceland Cemetery in Chicago, IL.

photo courtesy of sscornelius

I read something the other day and a crusade was born.

I am going to kill something.  I am going to bury it so deep in the ground the world will forget it ever existed.  I am going to see to it that it is destroyed and removed from this world.  I am on a mission and none of you can stop me.  I am not an angry person in general, but I have reached my limit and the only answer is that it has to pay.  And its death is the only way to resolve the issue.

What am I talking about, you ask?  What could make my blood boil enough to throw words like kill, death, and bury around?  What is my mission?

Its rather simple folks.  I am going to destroy an age old real estate-ism.  Something I heard in school while taking my licensing classes.  Something I have heard in the halls of offices and in conversations between agents thinking they are alone.  Something that reared its ugly head  and gnashed its sharp teeth in a post by a fellow AgentGenius writer (*please see my note below about that) the other day and made me firm in my belief that it must be wiped from the face of the earth.

That thing my friends is a phrase.  A phrase so ugly and insidious it makes my skin crawl.  The phrase?

"Buyers are liars and sellers are too."

(Also sometimes said as "Buyers are liars and sellers are worse.")

Are you kidding me?

Some of you in the non-Realtor® public might have your jaws on the ground right now.  I don't blame you.  I'm as flabbergasted as you that this phrase was ever used and has been allowed to float around for years.  Is this how we view the home buying and selling public?  If so, we deserve a much worse reputation than we get at times.  I'd call for the head of any agent who used the phrase and round up a posse with torches and pitchforks in an old fashioned monster hunt.

This phrase has been allowed to live on in the real estate lexicon for too long and it is now my mission to get it listed in the real estate phrase book as archaic.  I would love to say it already is as there are many great agents out there that are as disgusted with this as I am, but there are still those out there that will whisper this to their friends as some sort of private inside joke.  To them I say, no more.  Forget our industry for two seconds and let's just think about the public.  What are we saying to them if we whisper this behind their backs and then smile at them and say "just sign here, I'm your friend."  Would you trust someone with a purchase as big and complex as a home if you knew your agent was saying this?  Of course not.  So stop thinking it, repeating it, and tossing it about like its some sort of trite joke.  This isn't a joke.  Period.

Of course, our industry could use a bit of a face lift too and there are those of us out there that are trying to change the state of real estate one client at a time.  Bringing the "service" back to the "sale."  Putting clients' interests back where they belong - in the number one spot.  Making sure that things go smoothly - not so we get paid at the end of the month, but because there are people's lives involved.  Real people with real dream, real desires, real problems, real hopes, real money, and real estate.

There are plenty of agents that have always felt this way. I know, because I've been helped by them in my own buying and selling.  Not every agent is the enemy, but there are those that have allowed this kind of self-centered thinking to perpetuate and they must be told that this will not work anymore.  It won't be tolerated and it won't be looked kindly upon by the consumers or the agents that have made it their career to help them.

Its time, so gather your pitchforks and torches and let's put this monster to rest...once and for all.

*I don't think Brian, the writer at AgentGenius meant anything bad when he said it, but it was said and that's what upset me.  It shouldn't be said unless its in the context of "Hey, remember when real estate agents used to say that?  How stupid was that?"  I'm actually glad Brian said it as I had forgotten about it since the last time I heard it.  If he hadn't said it, I might not be on a quest to conquer it.

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38 Comments on Bringing up the past: It's Time To Bury This Monster

AUG
30
2009
381,835 Points 19 Featured Posts Localism Sponsor Outside Blog

Matt, I've never felt that way about my buyers. I think if you project a certain level of honesty and sincerity, they will not lie about anything. I'm sure there are exceptions but my experiences have all been good in that regard.

9:15pm • #1
269,874 Points 59 Featured Posts Outside Blog Called Shot Master

Barb - To my knowledge no one has lied to me, but even if I had an experience, I wouldn't toss this phrase around.  It's ugly and disgusting in my eyes and I truly hope to never hear it in my presence.

9:17pm • #2
395,027 Points 35 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp

Matt:

Excellent, excellent post.  As I commented on Kevin's post on this same subject, hearing that phrase from real estate agents, years ago when I first started made me want to quit the business.  I think it shows a distain, not only for the clients, but also for this profession (which I happen to love.) 

The buyers who choose to work with us need our guidance, not our disrespect. 

 

 

9:54pm • #3
177,495 Points 6 Featured Posts Localism Sponsor Hit Router

Matt - If a buyer or seller chooses another agent, it is time to reflect on what I could have done better.  Did I educate them on the value of working with just one agent?  Did I clearly demonstrate why that agent should be me?  Was I upfront and honest about my services?  Did I listen to their responses, understand their needs, and help them achieve their goals?  If I can answer 'yes' to all those questions, then I'm okay with the outcome.  If I can't, I deserved whatever happened. 

Regardless it isn't the buyers fault or the sellers fault.  They are acting in their own best interest.  It's my job to convince them that I not only help them, but will do so better than anyone else. 

 

10:18pm • #4
269,874 Points 59 Featured Posts Outside Blog Called Shot Master

Claudette - I saw your comments over there.  It's important to spread the word on this and to stand up for the buyers.  I do find it disrespectful and also see that it's no wonder that we're always in a struggle for the respect we want.  I hope to see the phrase completely dead in my lifetime.

Erik - Your reflections say a lot about who you are as an agent.  If I don't get the transaction I go through a list like that and even attempt to ask the buyer/seller what their thoughts were.  I tell them that I ask them only so I can improve myself and grow my business.  They're often very understanding and I've had several good answers (most were flattering in fact).

10:59pm • #5
I always thought the expression was "buyers are lyres." Now it makes more sense.
paul slaybaugh
11:31pm • #6

Matt,

Ironically enough I've certainly had other realtors lie to me....but never clients.  I started in this business just after the real peak and think that it's been a good thing that it's never been easy.  It really has to be more than just a "sale" and I think that sentiment got lost a bit when the market became a buying frenzy.  I think that we often justify calling our potential clients buyers because we spend so much time pursuing their business.....even if they never asked us to do so.  We meet clients at an open house and the fact that they give us their information we so want that to mean that their our clients that we start to get angry when we find out they had an agent...or went with someone else.  There aren't a lot of businesses in which you can so distrust your clients but we're often in a quick and big money line of work and service and long term thinking often gets lost.

11:32pm • #7
AUG
31
2009
247,108 Points Attended Rain Camp Called Shot Master

Matt,

I think some degree of "real" is also apropos:  some buyers are not exactly forthcoming and the same is true of some licensees.  I've experienced both and unfortunately I think that as long as we humans exist this will remain true in all fields of life -- it's an unfortunate fact of reality!  Some buyers have a learned (true or not) mistrust of real estate agents and some real estate agents tend to not tell the true truth in whatever is being asked.  This is unfortunately true in any business and we all need to be on our guard.

For me this always meant to do my best to establish a relationship built on honesty and trust in all relationships I engage in.  I always felt that for a successful conclusion to any transaction both parties had to be on the same wave length as to what the goal is/was.  If I reached a point that I felt we couldn't cooperate together as a team to achieve the goal I had/have no problem in extracting myself and releasing the other party from any obligations.  When the point is reached that a goal can't be achieved I think it's best to be free of the situation and move on.

I basically agree that not all buyers are liars anymore than anyone else is and the term should be banned!  But than, many other's should be as well and aren't.  Some times just plain common sense means soooooo much.

Sue of Robin and Sue

2:34am • #8
1,017,955 Points 25 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I'm a believer that the more you educate your buyers with a proper buyer presentation, you will find less buyers lying to you. . . the main reason why most buyers are liars is because thye WEREN'T BUYERS TO START WITH and most Realtors  seem to be eager to work with anyone that pays attention to them . .

4:40am • #9
376,907 Points 85 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp Called Shot Master

Interesting discussion.  I think some of the usage of the phrase comes out of anguish and disappointment when you get burned.  However, I think Fernando's commnet is true too.  Many of us seem eager to work with almost anyone...

7:04am • #10
588,234 Points 80 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp

Matt - I think the main thrust to take away here is to focus on what you can control and not what you cant.  Thus, one can focus as you said "stepping up your game".  This way a Realtor can capture more buyers as clients instead of losing them.  One can get more "buyer agency agreements" signed up-front.  The bottom line is that in the beginning most buyers just are not ready to commit so they will run some people around in the beginning.  The better agents capture those folks to show the value of buyer agency.  And the consumers that only want to go to the listing agent... it is all good.  I think one should just accept things, focus on themselves and work with some great clients.  If a buyer and a Realtor do not hit it off, fine, the Realtor can suggest they work with someone else instead of shouting up and down the streets "buyers are liars"  : )   Great post.  You are becoming (or have become) a great posting machine !!!  ~ Chris

7:34am • #11

Well it has certainly been beaten to death, so why not bury it? People will always do ignorant and rude things sometime intentionally, most times not. Those ignorant and rude things include saying stupid things like Buyers Are Liars. Most people would just shrug that off and not make a FEDERAL CASE out of it.

7:55am • #12
611,640 Points 11 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

It's true that the expression is usually  an attempt by the agent to hide their service failures !

7:59am • #13
836,930 Points 12 Featured Posts Outside Blog Called Shot Master

Matt, you can't teach old dogs new tricks.  The ones using the phrase probably are the same ones that don't believe in Buyer's Contracts.

Bottomline if you build "trust' with your clients they wouldn't feel it necessary to tell the odd white lie.  They are only trying to protect themselves.

8:16am • #14
412,393 Points 1 Featured Post

I think some of them can be.....

Not all of them however.

Patricia Aulson/portsmouth nh homes

 

9:06am • #15
125,770 Points Attended Rain Camp

We've all been lied to.  Regular people, not just buyers or sellers have lied to me throughout the course of my life.  Lenders, Realtors and attorneys, partners, brokers, buyers and sellers have not cornered the market on dishonesty.

It happens, sometimes people lie, but let's not use broad terms like "buyers are liars". 

I agree, let's bury that monster.

9:12am • #16
268,941 Points 2 Featured Posts Called Shot Master

If a realtor is still saying that why in the world would they post it on a blog for all the world to see. There is no reason for it. 

9:21am • #17
277,588 Points 3 Featured Posts Outside Blog Hit Router Called Shot Master

The phrase is definitely over-used.  Buyers are not liars.  Maybe they simply don't know exactly what their wants and needs are yet in comparison to their budget...maybe it is up to us, as agents, to help them understand the give and take to find a wonderful home that they can be happy with, or maybe it's just something to do with financing that they didn't understand - doesn't make them liars...maybe we just need to do our jobs.  Blanket statements about any type of person are rarely true...let the phrase die.

11:43am • #18
197,862 Points 5 Featured Posts

My Dad used to say that Ignorance is just not knowing and that Stupidity is not wanting to know.  I believe that buyers make decisions from a position of ignorance about a subject which leads agents to the monicker of "Buyers are Liars."  If they were not properly educated by their real estate professional then that professional has no place to express anger toward the buyers because they made a misstep in the process because of lack of knowledge on the subject.  I agree that this should be buried along with some other sayings related to our profession.  Perhaps if we acted more dignified we would be perceived as being more professional.  You don't hear doctors saying "Sick Folks are Jokes!"  Great post and well said!

Jeani Thomas Richie, REALTOR

11:46am • #19
189,235 Points 45 Featured Posts

I dont think that buyers are liars as much as they are completely uneducated as to their financial situation in comparison to what they can and can not do at this time.  And, IMHO, I think that any agent worth their weight in salt (for lack of a better word) would be more than willing to work WITH them to get them to understand their situation rather than allow this axiom to take control. 

11:48am • #20
381,818 Points 7 Featured Posts Outside Blog Called Shot Master

Matt--I think the statement makes mediocore agents feel better and they can put the blame on customer rather than themselves.   A case in point the customer buys something totally opposite of what they agent thought they wanted to buy.  Why?  Probably the agent wasn't asking for feedback or didn't read between the lines or watching for body language.  Good post!  Featured, too!

11:56am • #21
134,493 Points

Matt,

We always accuse the public of not liking us or respecting us. As this phrase proves, we don't always respect them either. I agree! Let's STOP using that phrase.

1:32pm • #22
548,980 Points 110 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Matt...

Those monsters really do need to be buried. Let's add "Whoever dies with the most listings wins". I loath that phrase and when I hear it I usually get in trouble because I speak my mind :)

TLW...ROAR!

1:52pm • #23
278,556 Points 15 Featured Posts

Matt, I hear this rarely now, except from Realtors saying it over and over again. These are the same Realtors that have a complaint a day they bring to the office or a discussion. I wonder if They will complain themselves out of the business. It reminds of the old term "self fulfilling prophecy".

2:06pm • #24
Localism Sponsor

Matt,  that phrase is demeaning to future, current and past clients and is a disservice to us as well.  The person saying that already has a preconceived idea of who the buyer is and that may be a determining factor of how the relationship evolves.  Our clients need our help to guide them through a process that they sometimes don't understand and is sometimes rather challenging.  

3:15pm • #25
360,757 Points 36 Featured Posts Called Shot Master

Great point Matt!

I missed your blog in March so I'm glad I got to read it now.  You are so right.  Can we also bury the one that says "Real estate agents are cut-throat."  Words can hurt and once said (or sent) cannot be taken back.  We should all think about the words we use.  I think I've probably repeated that nasty phrase that you buried (thank you) in the past and I'm sorry for that.  What a stupid insensitive thing to say about the people I promised to serve. 

God bless you.

3:58pm • #26
580,021 Points 72 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Matt, very nice post which hit home especially since I remember having that phrase "thrown" around me by my own Realtor when I was looking for a house.  This was many years ago and every time the phrase was tossed out either directly to me or when the Realtor was speaking to someone else about us, I have to admit I felt insulted.  (I also thought it was foolish of the agent to say that about me while I was around)  i also knew that my Realtor meant no harm.  Sometimes a buyer isn't "lying" but changes their mind once they've become acquainted with what's on the market.  What happened with my Realtor, I think, is that it was a phrase that had been used amongst her peers and that was used without thinking.  Ultimately we purchased a home through the agent and became friends. 

Let's do away with phrases that we really don't mean but can be unkind to  others.

4:25pm • #27
277,620 Points 8 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

I think that everyone takes things a little too literally.  We live in a society that is entirely too politically correct.  Buyers are liars and so are sellers.  They are people and people lie.  This all came from a post where an agent thought she was representing a buyer, showed up for an appointment and the buyer was there with another agent.  Buyer lied. Simple.  This has been reduced to the cliche line of "Buyers are liars" as a lesson to sales people of any profession. 

One reason is to keep sales people from getting too disgusted and quiting.  Another is to remind agents to use a buyers agency agreement. 

If someone can use the "F" word on here surely an agent is allowed to say that "buyers are liars"!

4:30pm • #28
291,720 Points 5 Featured Posts

Matt: Thanks for the post. I would say "what goes around comes around". People spouting this will only see it backfire. Thanks again!

5:20pm • #29
Attended Rain Camp

Matt,

I'm with you.  Broad generalizations are pointless and can get you into trouble.  Hand me my pitchfork and torch.  I'm joining you!

5:21pm • #30
861,712 Points 76 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

We need to EDUCATE our buyers as to how we work, and what they should expect from us, and what we ask of THEM in exchange!

6:13pm • #31
151,495 Points 1 Featured Post Outside Blog

Matt,

You said:  I am not an angry person in general, but I have reached my limit and the only answer is that it has to pay.  And its death is the only way to resolve the issue.

Um, since I office next to you should I be concerned in any way???!!!  (you know I'm teasing)

I agree with you however, this certain phrase has been spilled down the hallways of our BOARD OF REALTORS as long as that building has been standing.  Some habits are hard to break, right?

With that said I think that along with the tag name there should have been some sort of disclaimer.  What you ask?  It's human psycology to understand that the phrase I'm sure generated out of frustration amongst Buyers' Agents.  The truth is that it's the Agent's INABILITY to understand, council and draw out from that Buyer exactly what it is that they desire, need and want.  Many times that means Agents need to read between the lines.  Buyers tend to be confused and learn what they want by sometimes seeing what they DON'T want.  It's called learning.

9:02pm • #32
269,874 Points 59 Featured Posts Outside Blog Called Shot Master

Ok, this is going to seem totally self-serving, but I swear it's not.  I just jumped on to this post and was going to try and answer everyone as I usually do (even though I'm beat and I'm still in negotiation on some offers), but scrolling through (I've been reading all the responses on my phone throughout the day) I saw my broker, Sheila Moran, had responded.  Obviously, since she's my broker, I was curious to see what she had to say.

It's right above me here, but in case you want an easy to read it - this is Sheila Moran's comment.

Read it again.

Is there any doubt as to why I'm totally happy with my move to RE/MAX Access and Sheila's office?

On a side note (and probably more on topic), I find it interesting that most people I have ever spoken to about this phrase seems to think it's a bad idea.  Of course, it still is heard at times.  I just want everyone to fight it everywhere they hear it.  It's a shame on the industry if you ask me.

Integrity Mortgage Funding - I posted this on my blog out of sheer frustration at hearing it.  Consumers are out there reading the various blogs we right and I make a point to not write to protect the industry from itself.  I am not here to gloss over anything.  I have said it before, I write to show the whole picture, warts and all.  I don't want to pretend bad things don't exist in our industry (I have met some who have a different opinion).  Let's draw out the bad and talk about the issues with the consumer in an open and honest way.  There are plenty of great agents out there and the consumer will find them.  One of the things I think makes a great agent is an open conversational approach - trying to bring the consumer and industry together to make things better.

9:18pm • #33
865,599 Points 50 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp

It isn't that buyers are liars, it's that agents don't pay attention... 

9:25pm • #34
577,905 Points 15 Featured Posts Localism Sponsor Outside Blog Hit Router Attended Rain Camp Called Shot Master

Curious. I had actually heard that phrase uttered among some of my colleagues, but I have never uttered the phrase myself. I've actually have heard it more here in the Rain than in person, but that is besides the point. If it is to die, then it must die at the hands of those who are most apt to use it. As long as their experiences and interaction with buyers reinforces that stereotype, it will continue to be repeated, alas.

10:17pm • #35
SEP
01
2009
861,712 Points 76 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Matt- Seems like you've got a pretty smart broker there. Glad you're happy at that office!

7:24am • #36
460,994 Points 1 Featured Post Outside Blog Called Shot Master

Good point, Matt, I never felt this way about buyers or sellers and have never used the phrase because it sounds trite and negative.  Actually, I never have taken this phrase literally.  I thought is was said in jest because often buyers end up buying a home that is different from what they originally said they were looking for.  As they look, they adjust their ideas.  IMO agents should think before speaking (or posting). :o)

12:51pm • #37
SEP
03
2009
1,009,885 Points 36 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Matt,

I am from a real estate family, and even so, had never heard the phrase until I was "in" real estate myself and around other agents.

I think it's out duty to truly understand our clients wants and needs and to help clarify them when necessary.

11:54pm • #38

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