Should I Reduce My Listing Price? How Much? from Ken Brand on Vimeo. I prepared this video for my friends with Listing Inventory and unsold properties.

Summer Is Setting. Kids Are Back In School. Is The Pool Of Qualified Buyers Shrinking?

3 THINGS TO CONSIDER

1. Marketing / Promotion / Advertising
2. Merchandising / Staging / Emotional Appeal
3. The Price / The Price / The Price

5 MARKET FACTORS TO CONSIDER

1. Seasonality
2. Days On Market
3. Months Supply
4. Immediate Competition
5. How Much To Reduce

CONSIDER YOUR COMPETITION ReSale New Homes Amenities Price Per Square Foot Sales Velocity – Current Pending Qualified Buyer Behavior CONSIDER MONTHS SUPPLY OF INVENTORY CONSIDER SOLD PRICE TO LIST PRICE %

FACTOR EVERYTHING IN AND THEN MAKE YOUR DECISION.

If you have any questions, give me a call: Ken Brand 832-797-1779 If you'd like that 2 page checklist on preparing your property for sale: Kens411@Gmail.com I update the collection of market reports during the 1st week of every month. You can find them HERE.