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There's No Room in a Real Estate Transaction for an Egomaniac

By Norma Toering Broker for Palos Verdes and Beach Cities

Real Estate Broker/Owner with Charlemagne International Properties BRE# 01147470

September 07, 2009 01:35 PM

I've always enjoyed quality over quantity. Give me one great book (or pair of shoes) instead of ten mediorce ones. The same goes for service, and that includes real estate service. I received both as a buyer and seller in my pre-agent days, but I hope I have only given the quality kind.

Don't get me wrong; things do go wrong, mistakes are made and there are many cracks the myriad of details can slip through. A real estate transactions takes careful monitoring, constant file checks and a massive amount of communication to keep tabs on all the moving parts and participants--not to mention working with the personalities involved.

I've always felt it was a win/win when the seller feels he sold a little too low and the buyer feels he paid a little too much; when each agent feels they did more than their fair share of the work, and when no one reminds anyone how great they are and why.

Few consumers really cares how many homes you sold last year or in the last decade. They care about this sale, their sale. What you did in the past is history. It is about this customer, the quality of service provided and handling each transaction with integrity and professionalism.

Norma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800

PalosVerdesLifestyle - Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.

South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach.

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Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Wendy - Another excellent comment--well said!

Sep 09, 2009 02:51 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Landon - Thank you. I must say I'm enjoying the shift from agent focus to client focus.

Sep 09, 2009 02:56 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Jack - It's always risky to rest on our laurels--especially in the ever-changing world of real estate.

Sep 09, 2009 03:02 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Bev and Bob - Those past successes will only support us so long.

Sep 09, 2009 03:09 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Ginger - It is so pleasant when the transaction is about the client, the property and the sale.

Sep 09, 2009 03:13 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Mark - Unfortunately, our industry bestows awards to the top money producers, not to the top service providers.

Sep 09, 2009 03:17 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Alexsandra - You're right--it is about the client and their needs. If that is kept as the highest priority things usually turn out well.

Sep 09, 2009 03:22 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Jamie - So true. I know my clients are happy with the service they received when I receive their referrals--and that's good for my business and bank account.

Sep 09, 2009 03:26 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Bill - I agree, this post did receive many wonderful comments--yours included!

Sep 09, 2009 03:29 AM

Roxy Perry

US Preferred Realty - Casa Grande, AZ

Nice post and thanks for the share. It's about the win/win, ego will get in the way most of the time. Agreed!

Sep 09, 2009 04:43 AM

Lyn Sims

Schaumburg, IL

Real Estate Broker Retired

Then why does the buyers and sellers ask that question? There are points on either side of the coin.

Sep 09, 2009 05:13 AM

Deborah Nance

Orange County, Corona, Riverside, Los Angeles - Corona, CA

Southern California , Reverse Mortgage Specialist

Hi Norma, Well said and very true. I remember having a conversation with my Dad when I was young, complaing that I had to do everything (poor me!)... and my brothers and sisters didn't do their fair share. He pointed out that my job was to give 100%. It was all I could do and that if everyone gave their 100% we would naturally each do our part. He said that was the secret to his marriage to my mom, that they both gave 100% and so always met in the middle. He was a smart guy! Deb

Sep 09, 2009 06:46 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Lyn - It's perfectly fine and expected to answer the question---and I certainly do, but what happened in 2006 needs to stay in 2006 in my opinion.

Sep 09, 2009 06:52 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Roxy - Good point. I have nothing against plaques on the wall--I have a few myself, but I think the regard for our profession would be higher if we focus more on the client and less on the agent.

Sep 09, 2009 07:12 AM

Norma Toering Broker for Palos Verdes and Beach Cities

Charlemagne International Properties - Rancho Palos Verdes, CA

Palos Verdes Luxury Homes in L.A.

Deb - Dad was a smart man! It never works well to wait for someone else to do what needs to be done. One of my favorite quotes is: "The greatest failure is not to act when action is required."

Sep 09, 2009 07:18 AM

Kerry Jenkins

Prime Properties - Crestline, CA

Got to love when others feel they are the gift God intended to all of real-estate-dom...ummm, NO! We all need to learn to get along, but with so many personalites, there's going to be conflict. Some people just can't admit to making mistakes or not working in the best interests of their clients.

Sep 09, 2009 08:32 AM

Lisa Matykiewicz

United Brokers Group - Gilbert, AZ

I am new to the business and this was refreshing. I plan to show my strengths instead of listing them.

Sep 09, 2009 01:20 PM

Elva Branson-Lee

Solid Source Realty GA - Atlanta, GA

CDPE - Atlanta Real Estate & Short Sale Agent

Thing is, our industry is full of high-D individuals (DISC profile). Most of us are Drivers (high acheivers and controllers) to some extent, that's why we pick this business. When someone has to wave their flag about it all the time, it might hide a bit of insecurity.

Sep 11, 2009 10:21 AM

Barb Fischer

Big Block Realty - La Mesa, CA

San Diego and La Mesa Real Estate

Love the pic! It's kind of like "what have you done for me lately?" but in a good win-win way.

Sep 11, 2009 11:50 AM

Kenneth Young

Uni International LLC - Virginia Beach, VA

Excellent points. The Seller only cares about what you can do for them, not what you've done before.... Everyday you have to go out there and prove yourself. Good Post.

Sep 14, 2009 05:20 AM