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The Ultimate Facebook Open House No No

By
Real Estate Agent with McGraw Realtors

You're on Facebook now.  You're using it to connect with people.  You're loving being in the community with people right?Facebook and Realtors

If you're a smart agent, you're probably putting your open houses on Facebook.  I do.  I usually put the listing or some pics and the time and then I invite folks to come see me.  Some people show up.  Others Facebook me to say hi.  Sometimes other agents who are on Facebook during their open house will say something too.

And that brings up the Ultimate Facebook Open House No No.

Ready?  Here it is...

NEVER, NEVER, NEVER put a remark on Facebook that you're at an open house and you're bored out of your mind.  NEVER say you're at an open house and no one is there and where is everyone?!

Open House Emotions

I actually saw an agent in our area do this not along ago when I was at an open house of my own on a slow Sunday.  I just cringed at the negative message this sent to everyone.  You could sense the frustration and boredom in her posting.  I thought, "Wow, if I were that seller and I found out that was going on, I'd be pretty ticked."

And who knows, your sellers could be on Facebook while you're saying that stuff about their open house!

A Better Approach - Why Not Use the Time Productively?

I think a better approach is to say nothing at all about the traffic at a slow open house.  Instead, you can post about how great the house is or other things happening in Real Estate.  Another idea is to write a draft of your blog for Active Rain for the next day.  And, of course, you could always work on your hand written notes you need to send to your SOI.

Of course, some would say that falling asleep at an open house is about the biggest no no out there.  I had a seller last year who told me that their previous agent had done just that.  Needless to say, they were none too happy about the incident.

So the next time you're at a slow open house, use the time wisely.  Either post something positive on Facebook or don't post anything at all.  And remember, desperation always come across as desperation.  Save that stuff for your counselor, spouse (be very careful here not to spew too much), diary or teddy bear!

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Information and content in this blog is original to Bob Haywood

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Contact:
Bob Haywood
Bob Haywood
Owasso, Oklahoma REALTOR®

Tulsa, OK REALTOR®/ McGraw REALTORS®
Bhaywood@mcgrawrealtors.com
(918) 272-7272

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Edward & Celia Maddox
The Celtic Connection Realty - Queen Creek, AZ
EXPERIENCE & INTEGRITY - WE TAKE THE HIGH ROAD

I guess folks forget even bad people read these postings.

Sep 11, 2009 03:40 AM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)

Bob - This is an excellent point.  I try to avoid posting truly negative stuff at all.

Sep 11, 2009 04:25 AM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Bob...

Sometimes I guess that we just don't engage our brains before we take action!

Featured in the Group "Whacked!!!"

Sep 11, 2009 04:37 AM
James Bath
Gulf Shores Realty - Venice, FL
REALTOR® , AHWD® , SRES® ,e-PRO®

Hi Bob...Facebook stuff goes on a WALL and it can hang around forever and who knows will come across those negative words?  So many good things can be done during a quiet OH Day.

I email my associates after such quiet days that I had a super Sunday (I do them almost every weekend), as I:

  • Cleaned the entryway of bugs, webs and other debris;
  • Wiped the entry door with a damp cloth;
  • Swept the drive and walks;
  • Watered the shrubbery and annuals;
  • Trimmed a little around the entry walk-in
  • Added a small sign or 2 around the home to point out a hidden feature;
  • Swept the tile/ wood floors that always seem to pick up distractions during the week
  • Sat down and thought about changes to the advertisement;
  • Contemplated where else to place the Listing on the WEB;
  • Enjoyed one of the Klondike Bars that await visitors
  • Read REALTOR Magazine, again;
  • Started my next Blog Post on the subject of "The Value of 2-3 Hours Alone at an Open House"

Of course, I don't do all of these tasks every week, but in our busy lives in and out of Real Estate 2-3 hours thinking ONLY about RE and the Subject Listing can come in real handy.  It is too bad that most of the sales associates across the Country wouldn't do very many, or any, of the chores that I listed, but I'll bet you that the our AR colleagues wouldn't 'bat an eye' and jump right to it.

Hey, I have written a POST, and I was only commenting for 25 points.  OK, I'll edit, modify, extend AND POST!  I enjoyed chatting with you!

Jim-In-Paradise  (www.ParadiseJim.com)

Sep 11, 2009 06:12 AM
Brian Brumpton
Keller Williams Boise - Boise, ID
Boise Idaho Real Estate

Bob,

You would think that would be a no brainer but nothing surprises me in real estate.

Sep 11, 2009 10:35 AM
Sheila Moran
RE/MAX Access (Garden Ridge, San Antonio, New Braunfels) - New Braunfels, TX
SanAntonioSheila.com, RE/MAX Access, 210-32

Bob,

You are so right!

I can't believe how many times I have seen this!

 

Sep 11, 2009 01:01 PM
Nancy Flanagan
Wainwright Real Estate---Virginia Beach, Va - Virginia Beach, VA

Bob you are too funny but oh so true! I don't know how many times I've gotten a tweet or a FB status update saying how openhouses are a waste...or how no one has visited the openhouse in an hour or so.....my advice....and it easy.....think before you tweet!

Sep 13, 2009 05:12 AM