This is a follow-up to my 8-26 post #1 EZ Way to Make Money with YOUR Blog or Site. I received a number of IM’s indicating that many thought just adding the Google Adsense script to their blog/websites was the key to making some decent additional revenue.
Before we go any further, if you have not read my post noted above, please do so. As SEO webmasters we host over 60 real estate sites in California. Many of these sites have added the Google Adsence scripts with hope of making a little gas money per month.
Here is the monthly Google Adsense income for five California real estate websites (not to embarrass anyone and to comply w/Google Adsense terms, full site URL’s and certain Adsense stats have been eliminated or masked):
Adsense for real estate sites
If we elimate the site w/237 page views, you’ll note that the August average page views was just 13. The average click-throughs were only 1.25 and average monthly income was 87 cents! So, it should be quite evident that just adding Adsence to your real estate site will not come close to purchasing an additional gallon of gas, for the vast majority.
So, is it worth your time? Will you lose possible big money commission by having Adsense on your site?
To help answer these questions, look at my one day Adsense income on 9-9-09:
Google Adsense income
With just 47 clicks I made $77.98 in one day! That should answer the first question posed above. The answer to the second question, is no, if implemented correctly. By proper placement of the Adsense script and unitization of the blocking features available, you can keep other real estate ads from appearing on your site. If you are running a real estate site, what other possible ads can be displayed? The general categories could be related to mortgages, reverse mortgages, credit reports, moving companies, painters, remodels, bankruptcy, estate planning, tax prep etc…
It still takes a little work. If you are not ready to learn and put time into proper SEO, I would say don’t waste your time for 87cents per month! On the other hand, if you believe life is continual learning, and you want to take control of your real estate blog/website, not only will you be able to make some decent gas money each month, but your rankings and traffic will show marked improvement.
I’m working on some future posts on ‘inside’ SEO & Adsense tips that I’ve learned by actual implementation on real estate and other sites/blogs over the years. Don’t miss these! I strongly suggest you subscribe to my free RSS feed or email post alerts at: search engine optimization software blog.
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