Those of you who have followed my development of the community marketing platform, know that it has not happened over night.

We first tried to sell the community sites to agents, but they are not ready for a full time content job.

Instead, after consulting with many of you, it became apparent that paying for leads was not a great model and that in general people prefered to pay a referral fee.

We came up with a hibred model.

There are many free benefits to being a member including getting leads directly from your blog and / or profile.

For paid members there are some SEO advantages and the ads get removed from their profile (no more competitors ads on your profile page). In addition they are then elligible to recieve leads from us in a round robin fashion.

Have a look at this slide show that shows the difference between the free and paid profiles.

Sign Up for a spot in our directory

 
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2 Comments on Real Estate Marketing By Neighbourhood

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450,288 Points Outside Blog

Thats right agents are tired of putting out money for leads..that lead to nowhere... but are happy to share a referral... or share the risk..great idea..I'll be checking it out.

11:35am • #1
Localism Sponsor

Thanks for your comments Konnie, I totally understand, no one likes to pay for leads that don't go anywhere.

I'm trying very hard to build our business based on a win/win model, I very much like the revenue share model where I make money only after you make money.

4:39pm • #2

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Riel Roussopoulos - SEO & Web Strategy Expert

Vancouver, BC

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StrataXL Software Inc.

Address: 728 East Georgia Street, Vancouver, BC, V6A2A3

Office Phone: (604) 288-5600 x 2002

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