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Why Your Realtor® Won't Be Using An Ad to Sell Your Home Or Condo

By Marlene Bridges

Real Estate Agent with Village Real Estate Services, Inc.

September 18, 2009 04:53 AM

We all decide to sell our homes for different reasons. No matter what the reason, most everyone I meet here in Orange County, California wants me to help them sell their homes and condos in the shortest period of time, for the most money with the least amount of hassle.

For years, print advertising was a great way to advertise properties that are for sale. If you've met with a Realtor® lately to discuss selling your home, you may have been surprised when they told you they wouldn't be advertising your home in the newspaper or in a glossy magazine. Watch this compelling video to see why...then ask your Realtor® how they will be using social media and other types of internet marketing to get your home S O L D...

If you or someone you know is thinking about buying or selling a home in Orange County California it would be my pleasure to work alongside to help. Helping you achieve your goals and dreams is what I get to do...it's my profession and my joy...I'm here to help!

Marlene Bridges, REALTOR®

800 777-1775 - Toll Free ~ or ~ Text Me 714 745-2592

Orange County Real Estate Website

Orange County Seniors Lifestyles Blog

SRES - Seniors Real Estate Specialist®

CRS-Certified Residential Specialist®

President - Laguna Hills/Laguna Woods Chamber of Commerce 2007-2009

President - Southern California Chapter Certified Residential Specialists® 2010

Marlene is an experienced and respected South Orange County CA REALTOR® specializing in residential Real Estate and the sale of Homes and Condos in South Orange County, California and Saddleback Valley cities of: Laguna Woods (formerly Leisure World), Laguna Hills, Laguna Niguel, Laguna Beach, Rancho Santa Margarita, Lake Forest, Dana Point, San Juan Capistrano, San Clemente, Aliso Viejo, and Mission Viejo.

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Heather Adkinson

Windermere K-2 Realty LLC www.propertiesinmoseslake.com - Moses Lake, WA

Real Estate Agent - Moses Lake

What a fantastic video i'm going to have to bookmark it for future use!

Sep 18, 2009 05:20 AM

Michele Hess

Simply Staged Inc. - Rockford, IL

Home Stager Rockford - Simply Staged Inc

Mind boggling stats! Thanks for sharing.

Sep 18, 2009 07:47 AM

Douglas Fischer

East Oahu Realty - Selling Honolulu, Hawaii Condos - Honolulu, HI

Our greatest hurdle isn't, as an agent, understanding that print advertising is dead or dying, the greater hurdle is getting your seller to recogize that.

Sep 18, 2009 08:23 AM

Suzanne Cutler

SUCCESS! Real Estate - Braintree, MA

Great video. It is pretty amazing how technology has changed the way we do things.

Sep 18, 2009 03:31 PM

Lynda Eisenmann

Preferred Home Brokers - Brea, CA

Broker Associate ,CRS,GRI,SRES, Brea,CA, Orange Co

Hi Marlene,

Good to see you in the Rain again.

Sep 18, 2009 05:22 PM

Steven L. Smith

King of the House Home Inspection, Inc. - Bellingham, WA

Bellingham WA Home Inspector

Marlene,

Good to see you back. I am very glad I no longer work in media. It becomes harder and harder all the time to sell ads for the traditional media -- newpaper, magazines, radio, TV.

Sep 19, 2009 09:14 AM

Nelson Bermas

EXIT Real Estate Consultants - Lexington, SC

Your Lexington REALTOR®

Cool Video. So true! I don't know how I can function without my Blackberry.

Sep 24, 2009 04:22 PM

Matt Grohe

RE/MAX Concepts - Des Moines, IA

Serving the metro since 2003

Marlene: I still use all forms of media I can. There is a time for every purpose. Anyone who thinks they can reach all buyers in all markets with electronic media is mistaken.

Sep 24, 2009 04:29 PM

1~Judi Barrett

Integrity Real Estate Services 116 SE AVE N, Idabel, OK 74745 - Idabel, OK

BS Ed, Integrity Real Estate Services -IDABEL OK

My clients sometimes get upset because they don't see an ad in the paper! I explain... but they want to see a newspaper ad!!

Sep 25, 2009 02:37 AM

Richard Dolbeare

Inactive - Wailuku, HI

Living the Hawaii Lifestyle

Hi Marlene, I always enjoy reading your posts and this one is most pertinent to issues we face with our sellers. While I concur with you, I usually place one ad up front just because it helps keep my seller's happy. But I don't continue to run them time and time again as there are better ways to get the information out there. Even Craigslist is better than print ads.

Oct 05, 2009 05:50 AM

Georgie Hunter R(S) 58089

Hawai'i Life Real Estate Brokers - Haiku, HI

Maui Real Estate sales and lifestyle info

Well that was an eye opener! I have given in to print advertising for those people who refuse to get a computer... in Homes and Land Maui. At least it will reach people who are here on vacation, and maybe they left their "devices" at home.

Oct 10, 2009 12:07 PM

Fred Carver Real Estate Consulant

Retired BC Realtor - Victoria, BC

Accredited Real Estate Consultant

Hi Marlene...Great Post, in Seattle at Rain Camp we watched a social media Video, it says the Average Times Consumers are online is 32 hours a week...that's more than TV.

Cheers, thanks for sharing :O))

Nov 29, 2009 02:58 AM

Gary Swanson

Century 21 Harris & Taylor - Grants Pass, OR

Terrific blog! I'll have to share this video when I get those clients that insist on newspaper advertising.

Nov 29, 2009 05:09 AM

Joyce (manager), Guaranteed Flat Rates No Junk Fees, Serving all of Southern Ca

Arrowhead Escrow - Riverside, CA

Great Blog! We put up a link to it on Facebook.

Arrowhead

Jan 13, 2010 05:33 AM

Marlene Bridges

Village Real Estate Services, Inc. - Laguna Hills, CA

Laguna Homes|Laguna Condos|Laguna Real Estate

Thanks to all who stopped in to check out this info and comment. Wishing each of you a year filled with prosperity, promise, peace and purpose.

Jan 13, 2010 05:58 AM

Sheldon Neal

Bergen County, NJ - RE/MAX Real Estate Limited - Maywood, NJ

That British Agent Bergen County NJ

Great video and still appropriate as we take on 2010 !

All the best marlene !

Jan 15, 2010 01:57 AM

Marlene Bridges

Village Real Estate Services, Inc. - Laguna Hills, CA

Laguna Homes|Laguna Condos|Laguna Real Estate

Hi Sheldon -

Yup, this info is still appropriate. As I become more familiar with new technology, I am even more convinced now than ever that this is a glimpse of even more exciting changes to come.

Jan 16, 2010 04:48 AM

Richard Dolbeare

Inactive - Wailuku, HI

Living the Hawaii Lifestyle

Hi Marla. How's it going with you? I've been a bit tardy in reading your posts and am checking them out today. I hear California is on the recovery track, true?

Aloha

Jan 18, 2010 07:30 AM

Mike Jones

SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) - Tucson, AZ

Mike Jones NMLS 223495

Marlene,

My first thought when I saw the opening video screen was "What?! No Blackberry?" LOL

Mike in Tucson

Jan 29, 2010 11:04 PM

Marlene Bridges

Village Real Estate Services, Inc. - Laguna Hills, CA

Laguna Homes|Laguna Condos|Laguna Real Estate

Hi Richard,

Yes California is beginning to recover. I've been scurrying about today getting my new listing onto MLS and doing maintenance on the rest. I have a few buyers that I'm working with and some are cash buyers. It's wonderful to see people able to get into home ownership for the first time too with the affordability index at a reasonable point, too. How's it going in the islands?

Hi Mike,

I have a feeling I must have gotten reblogged. This isn't a recent post, although still relevent. Hope all is well with you in Tucson.

Jan 31, 2010 08:38 AM