Jason Sanders recenly wrote a blog post titled FREE Website or Blog Translation to Spanish , which made me think of my favorite tools:
This magnificent translation tool now allows you to translate any document into one of over 40 languages that are available (the list, of course, gets longer each time you look at it).
On your Google account, simply go to your Google Docs, click
Tools > Translate document, and select the language of your preference.
When your translation is completed, you can choose to replace your original document with the translated version or create a whole new document.
If you use Tweetdeck, then you're in luck! It also has a fabulous and quite accurate translate tool. It's the icon that looks like this:
Choose from the drop down menu after clicking this icon and your tweet can be translate into any of the languages.
Great tools such as these offer a great opportunity to target other markets. I commented on Jason's post expressed that most Hispanics love our roots and language and really appreciate the effort business professionals put into translating their websites, collateral and even documents into Spanish, just to let us know they want our business, even if we understand English and speak it well [enough].
If no one in your staff speaks the language, a disclaimer must be posted on the translated version of the site or document, assuring that the translation has been done for their convenience. Make sure they understand what assistance they will receive in that language, to what extent. You don't want to mislead them and underdeliver on their expectations. Go play with Google Translate and Tweet in another language. It's free and it's fabulous. Send me a tweet in Spanish @positivemommies :)
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