I Don't Want to be Sold, I Don't Need to be Sold, So Please Stop It!!

I think it's true for many folks that being pressured by a sales person, regardless of industry, is not something they find useful, appealing or pleasant. Indeed, for many it has the opposite effect - to annoy and irritate them, and drive them away rather than result in a sale. Yet is still seems to happen so often.

The mentality and attitude that you cannot let that customer who walks in your store, or onto the car sales lot, or who tours your time share, leave without purchasing still seems to be flourishing.

• Telemarketers, too, seem to know this well, droning on and on despite protests of not being interested. Hanging up the phone may be the only way to shut them up

 

• Overcoming objections is clearly part of many companies' training programs (and of course it is part of our business as well).

 

• And no doubt there are folks in sales whose own attitude, belief and personality is such that not making a sale is just not acceptable to them. 

I was at a Broker Open house for a high end ocean view home the other day. I was interested to see this property for some clients I have been working with, although because of location I suspected the home would have some issues that my buyers would not be able to overcome at any price.

To my dismay, I encountered not one but two agents who, in my mind at least, epitomized the obnoxious, pushy, won't-take-no-for-an-answer-and-I-need-to-show-you-everything-there-is-to-see-in-the-house-and-convince-you-to-bring-your-buyers approach to real estate. I couldn't turn a corner or explore the property on my own without one of them offering up yet another reason why this was THE home to buy. There was a feeling of desperation in their approach as they followed me around or appeared out of thin air when I thought I had escaped into another room.

That's not to say I don't appreciate hearing about unusual features, or of things that are not obvious. But I was not there to buy, and at one point I almost said..."I don't want to be sold, I don't need to be sold, so please stop it!" It made me very uncomfortable and I couldn't wait to sneak out.  I can imagine how some buyers must feel when visiting an open house.

It made me wonder how often some agents may come across that way with their clients, or prospects. 

How do you come across to other agents, and your buyers and sellers?

And how do you deal with that agent who simply does not know when to be quiet and stop pushing?

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All content copyright © 2008 Jeff Dowler Carlsbad Homes and Real Estate Tidbits