By Michelle Shelton, Professional REALTOR® & CEO of AZ Mastermind Group, LLC

We have all heard that we only use 10% of our brains. You can read various writings online by Benjamin Radford where he refers to Dr. Barry Beyerstein's research disputing this.

Okay, so, maybe it would be more accurate to say that some REALTORS® only engage 10% of their brain when they are supposed to be educating their clients.

Either way...you are obviously using much more of your brain than either of these two. How do we know that? Because you are here of course! It is proven that our clients and potential clients are always looking for more and that is what brings them to this website. Some call it devine intervention, some call it the secret. We think it is pure and simple brain power. Our clients are smarter. The people we serve are all smarter than the average population.

So, with you personally in mind, these articles will stimulate at least 1% of your brain. At the risk of repeating myself, this is obvious because you are on this website reading all you can about real estate plain and simple. Otherwise you would be on another site getting a painful lesson on bait and switch marketing or perhaps a lesson on "how not to return a phone call" or worse yet, maybe you would be reading from a "just trust me, I am the neighborhood expert" site. Not to worry, you are safe with us. Put on your thinking cap and tie it loosley as it is about to expand. You are already learning more just by reading my blog! You can check out my marketing site and my coaching site too at www.boldtalent.com!

Acknowledgments

Okay, we use all of our brains. If this page is really disturbing you and you are questioning the fact that all your brain cells are functioning...the following resources are yours to expland you thinking even more. Really. 

References

• Beyerstein, Barry. 1999. Whence cometh the myth that we only use ten percent of our brains? In Mind-myths: Exploring Everyday Mysteries of the Mind and Brain, edited by Sergio Della Sala. New York: John Wiley and Sons.
• Brain Drain. 1999.The Last Word (column). New Scientist 19/26 December 1998-2 January 1999.
• Clark, Michael. 1997. Reason to Believe. New York: Avon Books
• Geller, Uri, and Jane Struthers. 1996. Uri Geller's Mind-power Book. London: Virgin Books.

Another Researcher