Selling your New Orleans Condo! Print advertising is doing little to sell your Condo! People want to see it!

 Selling your Condo

      I stopped doing newspaper ads  6 years ago when I noticed no one would call on them.  The ads in the newspaper and in the real estate magazines are expensive and give you little or no return on your investment.  The small chance to sell via print ads is getting smaller by the year.  Wonder why newspapers and the post office are in trouble.  The Internet has taken over as the place to start your New Orleans condo search.

       Six years ago  is about the same time I got interested in websites and how they can promote your properties.  What can a person really learn about a property, only that it is precious and the very basics from print.  People want to see photos first.  You get showings if you can show off your property in the best possible light.

     The wide angle digital camera has become a "must have tool" in the current real estate business.   This leads into some the most  important way in which you need to promote you properties in the Internet age.  Make sure you take great photos that can high light the best features of your New Orleans condo.  The photos should promote what you are selling.  Its a lifestyle presentation in many cases.  You should capture the common areas of the condo association as well the interior features.

211-cotton-mill-condos-kitchen-breakfast

          In this photo I wanted to show the high ceilings, open floor plan, wood floors and the natural light from the large windows.  I figured it was also helpful to write on the photos to point out a feature at a time.  More than one feature tended to clutter the photo.

     

211-cotton-mill-condo-breakfast-area

       Trying shots from different angles gives you a different look and gives you a different feel for the size of the rooms and other features.  You can always take a lot of photos and come back to clean up your mistakes.  I am always amazed that I never take enough.  Next time I will have to clean up the sink  as the photo tends to capture it all.   As a seller you should make every effort to have the property in tip top shape as this is the start of the selling process.   Start well and the chances go up in finishing well.

211-cotton-mill-condos-pool

       Getting the photos of the better features of the common areas are important as well.  In this photo I wanted to show the historic nature of the complex as well as the pool and courtyard.  I took this from a second story window as I had never seen this angle before.  Each time I try to get some of the features I may have missed on previous shots.

     You can put up to 12 photos in the New Orleans MLS so an agent should use them wisely.  Using both the best features of the interior and common areas should give the viewer a feel for what they are getting or would like to look at.  A "picture is worth a thousand words" is never more true in real estate as in today's Internet marketing.

     I cannot only use the photos for the New Orleans MLS but can post them on Craig's list, local Blogs, websites, flyers, slideshows and even Face Book.  Is your agent doing this for you?

 
This post has been included in Louisiana Information Orleans Parish, LA Information New Orleans, LA Information
Post is included in group: Condo Benefits
Post is included in group: Photography
Post is included in group: Louisiana REALTORS
Post is included in group: Condos, What you need to know?
Post is included in group: Condo Specialists

7 Comments on Selling your New Orleans Condo! Taking good photos is a must! People want to see what you are selling.

SEP
28
212,626 Points 1 Featured Post Localism Sponsor Outside Blog

Hi Eric,  Well, you're preaching to the choir here.  I recently upgraded to a DSLR with a 10-20 wide angle and strobe light to get better interior shots.

10:00am • #1
1 Featured Post

Eric,

Good tips and good ideas. I was surprised to see that you quit the newspapers 6 years ago. In several markets the newspapers have bundled their packages with Internet adds to sell their services. Good work maximizing your abilities and all of your resources for your clients...I am sure they appreciate it!

10:59am • #2
277,343 Points 15 Featured Posts Outside Blog

Ian- I just hated to waste the money-As an agent we can get good coverage with sites, blogs and free placements. Next is the slideshows where you can show entire neighborhoods if they want to see.

Bill- I have an Olympus with a 14-42 and has 14 megapixels for croping any small detail.  Check out the new slide shows from picnik. I put them on the blog with each listing. Google is treating these in Beta as a post.

1:25pm • #3
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29
Outside Blog Hit Router

No photos, no lookers.......no buyers.  I'm always amazed viewing listings on the MLS with no pictures.

5:11pm • #5

Gorgeous photos, Eric and very timely advice.  You are so correct about the lens.  It makes all the difference.  By the way, I was in your lovely neck of the woods just today. Had to go over to Oschner's to see my nephew, but at least I did a drive through the garden district!  Nasty road work going on on St. Charles.  But everything looks like it is getting closer to "back to normal. 

11:38pm • #6
SEP
30
277,343 Points 15 Featured Posts Outside Blog

Debra-Certain areas are looking even better than before. However some areas will in my lifetime be a full community again. Roadwork is great!

8:41am • #7

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Eric Bouler

New Orleans, LA

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Prudential Gardner,Licensed in La.

Address: Metairie, La, USA

Office Phone: (504) 212-0072

Cell Phone: (504) 212-0072

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New Orleans Real Estate, Learn the neighborhoods in the New Orleans Metro market.

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