Ooooooh... it hurts. It hurts a lot. When someone you know hires someone other than wonderful YOU to represent them in the purchase or sale of a home.Pouty Face

It's painful - I know it is. I've been there and, especially in my first few years, was devastated every time it happened. So I get it. I understand why it can ruin your day. Especially if that paycheck would have reeeeeealy come in handy right about now.

But you know what? When it happens, it's almost never personal. Seriously. No, I'm not saying that "business is business - get over it" - I'm saying that the person who hired someone else probably had no idea it would bother you. They didn't select AGAINST you, they picked someone else! There's a big difference!!!!

Of course, sometimes it is personal. Sometimes you were selected against (but this is rare, I promise you). When that's the case, you have two choices. You can either be mad at the person for "betraying" their "obligation" to you or you can ask yourself why they felt someone else was a better choice. I vote for Option B. Look in the mirror, take the blame. Strive to improve.

It's also possible that the person is just a jerk and hired someone else to hurt you, I really doubt it. That's a pretty self-absorbed viewpoint, as if this other person's world revolves around you. But if that's the case, well, then that's a friend you really don't need to worry much about, right?

So, what are some reasons a friend or acquaintance might either
1. Pick someone else, or
2. NOT pick you?

I'll start:

Reasons a friend or acquaintance might pick someone else to be their Reeee-la-tor:
1.  They forgot you sell real estate
2.  Their best friend just got her real estate license
3.  They met a real estate agent at an open house and really liked him
4.  They called on a For Sale sign and really hit it off with the listing agent
5.  They're buying in a specific neighborhood and want to work with the neighborhood expert
6.  The agent they hired promised them a commission rebate
7.  The husband's boss's wife is a real estate agent, and he wants to kiss up


Reasons a friend or acquaintance might not pick YOU:

1.  They don't want to share their financial information with someone they know
2.  They thought you specialized in a different part of town
3.  They had a bad experience with another agent in your company
4.  They worked with another agent in your company in the past and would feel bad hiring you instead of them.
5.  They know too much about your personal life and doubt your stability (ouch)
6.  They think you work in higher price ranges and wouldn't be interested in their piddly little deal.
7.  They know several real estate agents and don't want to hurt anyone's feelings, so they hired a stranger

Any others you can think of?

RELATED BLOGS:
Obligation - a Dirty Word when You SOI
Does Your Friend Owe You a Courtesy Call?

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Jennifer Allan, GRI

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25 Comments on **sob** Why Did My Friend Hire Someone else? Oh, let me count the reasons...

OCT
02
114,763 Points 1 Featured Post

My bet would be the financial reason. Friends like to keep friends to a certain level. When finances get involved, they don't want themselves that exposed.  Also, not to be overlooked would be the way you may have commented on some of our more unusual clients with your friends, and they don't want to give more fuel to the fire of comments. If they do something with someone else, they may be the brunt of someone else's comments, at least it won't be you. The best you can do is to talk with them along the way, and let them know there are no hard feelings.

8:56am • #1
Outside Blog

Hi, Jennifer. Another GREAT post! I ahve heard #7 so many times...they want to be friends with everyone and can't choose one realtor so they hired a stranger or, more often, are FSBO but will give us all a "pocket listing."

What grieves me is when they choose a really 10th-rate agent over me. I know it but they don't know it....yet!

9:01am • #2

How about they're just impatient? Three times now a client who could be considered a friend now after two transactions has asked me for assistance and information. I did the research, got back to them, heard nothing. Then I found out he went with the listing agent on one deal; went out and rented a place on his own after I did the legwork for him; set up an interview with an agent in another market before answering my questions so I could send him the contact info on the two that I lined up through ActiveRain....

I give up. I have decided not to jump through any more hoops for my friend, but just lend a sympathetic ear from now on!

Cheers,

Robin

9:03am • #3
102,944 Points Outside Blog

In order to keep a friendship together, they don't do business together.

Sort of like not dating anyone at work.

9:05am • #4
114,326 Points 1 Featured Post

This recently happened to one of my referral partners. His niece was purchasing a home and she had several family members that were in real estate so she decided to go with someone outside her family as to not upset anyone. 

9:32am • #5
Outside Blog

My SISTER listed a house with another agent. I haven't asked why because I really don't want to get into it.

9:41am • #6
219,683 Points 4 Featured Posts

I have seen friendships ruined over this. Sometimes it is better to not mix business and pleasure.

10:24am • #7
470,143 Points 50 Featured Posts Outside Blog

I've been bitter in the past about this. When I realized that it's my calling to serve EVERYONE, I took the responsibility away from me. It's very empowering.

10:49am • #8
130,611 Points 1 Featured Post

Jennifer - I have another one you forgot.  Your friend has a relative who is a Realtor/lender and in order to keep peace in the family they had to choose the relative.  However, in those cases, be sympathetic if they call to complain about their relative; that just may work in your favor sometimes.  I speak from experience.  LOL

11:03am • #9
162,020 Points 6 Featured Posts Outside Blog Hit Router

Jennifer - good point, they aren't "selecting against you." That's hard to remember sometimes when a friend lists with someone else. I think one frequent reason is that they don't want to share financial info with friends.

11:13am • #10
206,428 Points 50 Featured Posts Outside Blog

Kevin & Monica - it really is an important point. We get so wrapped up in our own hurt that we forget other people have lives outside of ours... and we need to respect that.

Donne - Good one!!!

Loreena - I know this has bothered you - and I'm happy to hear it's not anymore!

Robert - In most cases, it's the real estate agent who causes the problems, not the friend. If agents would commit to being gracious about such things, many friendships would be saved!

Julia - I can definitely see issues within a family - in fact, I always say that FRIENDS and FAMILY are two completely different animals when it comes to your Sphere of Influence!

IMF & Mike- considering how nasty real estate agents can be about the situation, I can't say I blame anyone for taking that route!

Robin - another good one! I myself have picked someone to handle something for me due to my own impatience. And, sometimes regretted it..

Leslie, I know, I know...

Ed - that is SO important - to let them know you respect their decision. That will serve you WAY better than pouting or sulking!

11:29am • #11

I was on the other side of this scenario earlier this year.  I had a relatively new friend chose me as their realtor over someone they had been friends with for years who also had her license.  The other agent got very mad at my client/friend.  She told her all kinds of things including she should've hired her because they were both single Moms and she had bills to pay (excuse me, but I have bills too) and that she "owed" it to her because she had been her friend through the divorce.  At one point she even suggested I should split the commission with her because she was her friend first (mind you I don't know this other agent at all!)  My client was beside herself.  We talked about it quite a bit and here's the reasons she told me she picked me:

1.  Her other friend had been playing at real estate (her word, not mine) for several years and had never seemed very serious about it.
2.  I seemed to be genuinely concerned about her financial well being and asked for her business.  Her other friend did neither.
3.  I appeared to know my stuff when it came to real estate and the market.

It might be helpful to know I came to have her as a client.  We were having dinner before I left town for the Christmas holidays.  She was complaining about having to fix things on the house she was renting and mentioned her lease was going to be up for renewal in a couple of months and she was thinking about finding a different house to rent, but hated the thought of moving.  I asked what she was paying in rent.  Did a little quick math and figured she could buy for what she was paying in rent and have tax deductions while building equity for herself rather than her landlord.  She wasn't sure if she could qualify for a loan, so I referred her to a lender who I trust.  The good news is we found her a great house with a payment just under what her rent was.  Bad news is she lost the other friend.

I learned a couple of things in the process:
1.  No one OWES me their business.
2.  Don't take it for granted your friends will chose you.
3.  If they do choose another realtor it's really not worth losing a friend over.  Keep being a good friend and the business might come back to you someday.  If not you still have a friend and that's what's important.

12:00pm • #12
1 Featured Post

I will think twice about how I do business with family after a recent experience.  I won't go into details.....but suffice to say it wasn't pretty.  Ultimately I decided family ties are more important than the potential financial gain (or loss) and am taking the high road but........Lesson learned!

Thanks for the post Jennifer.  Love your book and all the info you so generously share.

12:33pm • #13
383,793 Points 2 Featured Posts Localism Sponsor Outside Blog

You Bageled them in a set of tennis. You should have thrown them a game. But NOOOO your ego got in the way. You knew he was going to list but you did it any way!!!!! Hypothetically of course ( I may know some one this happened to)

2:14pm • #14

All aspects are determined by how deeply you value the friendship.  Even your best friends don't know the complexity of the business at times and the strain can diminish that relationship fairly easily.  Thanks for the thoughts.

5:47pm • #15
208,325 Points 1 Featured Post Outside Blog

I have heard a lot of those, one I get is they have never heard of the company I work for and they only want to work with someone who works with a big name company, assuming that because it's one of the big one's the quality of the agent will be better. 

8:33pm • #16
OCT
03
231,938 Points 5 Featured Posts Outside Blog

The worst experience was when my mother-in-law used someone else to represent her in buying her home.  She had her home on the market, overpriced for years, and I really didn't want the listing and she never offered it to me.  We went on a cruise for a week and when we got back she informed us she had sold hers and bought another one.  Even my husband was shocked.  Now, I don't believe I want to work with family anyway.

4:50pm • #17
OCT
05
219,683 Points 4 Featured Posts

How about when they dont use you but rely on you to put the deal together??? I hate that

4:08pm • #18
OCT
07
Localism Sponsor Outside Blog

I would echo some of the comments above - I think many are afraid that if something in the deal goes south, they will lose the friendship  and they don't want to risk that.  I've heard that one before...but the really irritating thing was, this friend called me on a weekly basis to complain about this realtor and ask for my advice on how to deal with her.  After a few of these conversations, I just politely told her that she really needed to talk to her agent about her concerns instead of me.  8 months later, she hired ME!

8:56pm • #19
OCT
09
Localism Sponsor

Oh what a relief it is to hear that this is really more commonplace than not. To-date, I have managed to "bite the bullet" and savor the friendship.

10:05pm • #20
OCT
11
5 Featured Posts

People have interesting "logic" when creating their expectations of others.  And from "expectations" flows disappointment (whether valid or not).

Aren't people interesting!?!

4:45pm • #21
OCT
12
640,918 Points 104 Featured Posts Localism Sponsor Outside Blog Hit Router

Jennifer- The most devestating thing that ever happened to me was that my best friend in the whole world - I was her real estate agent- she buys a lot of investment properties and I was her best agent ever and she wrote the most awesome testimonials for me! Well, one day she called me to tell me she was getting her license! I cried that day, then put my big girl panties on and moved on and we are still best friends.

11:49am • #22
1 Featured Post Outside Blog

I think you hit it with the "they forgot you sell real estate".  I lose a lot of business to that, not just from friends, because I don't ask for the business.  If you don't ask sometimes they think it is not important to you.

 

3:29pm • #23
OCT
20
284,504 Points 3 Featured Posts

Wow so I am not the only one, what a relief. Most of mine use someone else because I took their home overpriced, sold it after several reductions, they blamed me and used someone else the next time.

1:29pm • #24
NOV
01

I'll take # 1 and 7 as common violations.  It does hurt your feelings but you get over it.

9:39pm • #25

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Jennifer Allan, Author of Sell with Soul

Dothan, AL

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