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60 Comments on I want the lowest rate and no fees, what can you do for me?
The more I read this post, the more I understand the 'frustration'. But (always a but?) I do think the consumer is not nearly a savvy as one may think, and they are just speaking to you as the info they either find on the net, or info given to them from other Brokers. Human nature. I could be totally wrong.
As an example, I've seen people that LOVE a house.... have the financing.... but want to LOW-BALL based on either their lack of understanding or their Realtor's input. THEN THEY 'LOSE' THE HOUSE BECAUSE SOMEONE PAID WAS WAS LISTED. And question why.
The key is what do they NEED. And of course want.
Education to the client is SO key. The presentation of that education is the DOUBLE KEY. Don't take a silly request as a negative..... we all need to find that right response/words to ... 1) Not make the caller/client feel stupid and 2) Educate the person based on asking what they REALLY need.
Excellent blog Jason.
To All - I really fell behind here and I am going to try my hardest to address everyone individually. I hope to do so as soon as I can...
Jason,
Great post to generate so many thoughtful comments!
Personally, the cheapest loan I (N)ever got was the one where the mortgage broker left me sitting at the closing table with a promise the loan package was in the fax machine.
Guess how I refer to them when speaking with clients shopping for cheap loans? Let's say, not well.
Ok, I'm back...
Sarah - Great first deal! Very well done!! Live Long & Prosper Indeed!!!
Rob - You would you ladies man:-)
Neal - You and me both. Thanks.
Rob - Well put, I could learn a lot from you & your perspective.
Lenn - Yep, the bottom line on the Good Faith Estimate are the settlement costs, taking everything into consideration. I am not a big fan of the "No Closing Costs" adds, they are misleading.
Bryant - I hear you there, but busy is good.
Steven - Thanks my friend, I knew you'd get this:-)
Klaus - Seems like you would be a pleasure to work with, thanks.
Ed - Very true in both cases.
Joe - Thanks for the mention in your post and at your meeting.
Tom - LOL @ greenhorn...
Jeff - I do believe that is a Texas Saying.
David - I love the rate section in the newspaper, often times it is nothing more than the Liar's Page.
Jennifer - Thanks > As far as your second sentence, my thoughts are....Next!
Esko - Do you mind if I refer them to you:-) JK.
Tom - Been there, done that myself.
Thomas - We are all professionals, this is a job, that entails getting paid. Agreed.
Rob - I think you are getting it, couldn't agree more on the education...
Christy - I don't offer it, but it does exist! It's called a Grant:-0
Cynthia - I think we can all relate to that.
Bob & Carolyn - Thank you very much!
Gita - Thank you as well, stick to your guns & your worth.
Mike - There has been some great commentary here, thank you for your contribution.
you rock, this is the best description I have yet to read on the the no cost, no fee, free loans being offered all over the place. Would they give away their services for free? I doubt it.
thanks for this.
I try to give two scenarios. 1 a fair retail rate and then 2 a wholesale rate bought down with discount points. Depending on how long they plan to stay in the property will determine if they should pay points or take the retail rate.
Does it cost for professional help? Sure it does. You get what you pay for. When I am sick or hurt I go see a Doctor. I don't say well If I go to the walk in clinic down the street he will only charge this. Please understand that if you provide a product that people need at a price that people can afford and provide the best possible service. You will stay in business.
Dianne - That is a fact, unless of course somebody would like to pay my bills and give me spending money:-)
Kate - Thanks for the compliment!
Phillip - I am deeply ashamed:-)
Shaun - Nicely put amigo!
Jason I agree with you and the loan officer and/or broker that claims that they will take care of the customer hardly ever does. Real estate financing is not a non-profit business venture , we can make a profit and give a customer a great at the same time.
I like your opinions you don't beat around the bush.........
Eddy
Funny, I read this post today, because just the other day I was talking to a loan officer, who was working with a client of mine. The buyer used the exact same words and said he was shopping and his score was in low 600s and wanted 100 percent financing, and he had no money to put down .
Good morning Gita,
Be careful with that one, I obviously don't know the specifics but it sounds like that buyer should be more concerned with actually qualifying for 100% financing. Again, I don't see a thing wrong with shopping, yet I always get concerned and want to make sure that people get educated about the process. Let me know if there is ever anything I can do to help. Have a good day Gita!
Unfortunatey in this market many banks are offering these kinds of loans. NO TITLE FEES..impossible everyone or someone has to pay for the title search, no company does this for free, so where are they getting you?
Phyllis Pafumi
In many cases rate shoppers and fee shoppers are looking for one thing. A reason to trust us. THey disquise this with the questions they are taught to ask. What are your rates? and I don't want to pay points! If we try and slow down to build that trust and actually build it, these objevtikons give way to an open and honest realtiosshoip. Given the wonderful press and the grandstanding by the government, is there any wonder that they have legitimate fear?
Do little things that build trust. Speak with them, send them advice, put it in writing, ovffer to meet with them to qualify them without taking an application right away.
All that said, there is a segment that will always insist on the lowest price and the highest level of service. Send them to your competition. We need to understand our own value proposition before we can expect our client to.
Phyllis - Very rarely do I get beaten by a bank, it does happen though. Everybody is making money somehow, it's a matter of educating the consumer of how it affects their pockets.
John - Excellent point and nicely worded. Enough said.