Real Estate Blog - Finding new cheese is simple - it's leaving the old cheese soon enough that's the problem

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Finding new cheese is simple - it's leaving the old cheese soon enough that's the problem

So I've been trying to feed my mind and not just work, work and then spend time being mom/wife/friend. My best friend always asks me why I don't read something actually interesting, but to me, the business books actually are interesting! I recently blogged about completing E-Myth Revisited and how it inspired my life and business - all thanks to not actually having the books I ordered arrive in time for my last flight to Stagers List Expo. Taking a nice warm bubble bath tonight after a long day of staging in Kiawah Island, I thought I would do a little light reading. I picked Who Moved My Cheese as it seemed to be a short book with big print and a catchy title.

Well, I finished it during my bubble bath, so clearly it was short reading but boy was it fabulous! So, what did I learn? I learned first of all that I'm not quite a mouse, but I'm not really Hem or Haw either. Maybe because my whole life we moved every few years and I've always been adaptive I never have had too much of an issue letting go and moving on, maybe because I enjoy creating new things - either way I am glad to have learned the lesson of the littlepeople early on. I can see when the cheese is moving or running out. I see so many businesses and people in today's economy who not only can't find the new cheese but just don't know that the cheese is getting ready to move, or it has already moved and isn't coming back.....

The real estate industry, being so technically driven these days, is a prime example. How many agents, stagers and other associated businesses are falling behind, waiting for the cheese to come back? It's just a down economy, the market will come back.... Staging is a fad, it will be gone when the market changes... My house will sell at this price because I paid x amount for it 2 years ago and my neighbors house sold for x amount 6 months ago....

Watching the new TV show Real Estate Intervention I see a whole lot of people who just don't know the Cheese has moved and who think that if they just ..... then the cheese will come back. Wake up everyone!!! The cheese has moved and isn't coming back. Sure, eventually we'll find some new cheese, but it will probably be different cheese - learn to think of the journey of finding it, not just having it....

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First Impressions Home Staging & Interior ReDesign is a nationally award winning company owned and operated in Summerville, SC a suburb of Charleston, SC. We provide high quality staging for both occupied and vacant homes in the greater surrounding areas and beyond! For more information please visit, www.WeStageSC.com. If you are interested in learning about making Home Staging your profession, please visit, www.StagingAndRedesign.com for more information.

Posted by Melissa Marro www.StagingAndRedesign.com www.RedesigningCharleston.com on 10/05/2009 09:08 PM

Comments (9)

moved my cheese, melissa marro, home staging, home staging training, book review, csp

Originally posted at: Staging And Redesign - My View of the Industry: Finding new cheese is simple - it's leaving the old cheese soon enough that's the problem

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9 Comments on Finding new cheese is simple - it's leaving the old cheese soon enough that's the problem

OCT

I love new and different cheeses!

Great blog Melissa- I'm flagging it, and I'm getting that book.

~Michelle

It's OK, move the cheese, I can adapt. Isn't Real Estate Intervention interesting. Me thinks that there's many, many people that think just like the sellers on that show. When will they wake up and smell the cheese?

Thanks Michelle! it's a quick read, but a good one....

Ginger - I just want to laugh (and cry) at the people on that show. I just don't know how the real estate expert handles himself so well...I would probably want to shake them until they woke up!

OCT

Melissa - E-Myth is sitting on my desk just waiting for me to read it. My very organized techie husband keeps telling me to schedule reading time the same way I would schedule a staging appointment. I always say I'm going to do it and then everything else gets in the way. Now I'll add Who Moved My Cheese to my "must read" list.

Mike Aubrey of Real Estate Intervention is a Realtor local to the DC/MD/VA area - every time I watch the show I'm amazed at how sellers want to believe it's still 2004. They all seem to have the "deer in the headlights" look when he tells them the list price of their home in today's market. Priceless.

Melissa - your posts are so motivational! I really appreciate your positive attitude and making time for AR when you have so many other demands in your life.

Hi, Melissa - I just went to my library's website and put this book and the E Myth book on hold. Thanks for encouraging us fellow stagers, and spurring us on to good works. You're a blessing!

OCT

I read "Who Moved my cheese" for the first time in year 2001. It's on my desk as a reminder.

You are so often a great motivator, Melissa! Thx!

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OCT

Hi Melissa, what a good post. I will have to find the book.

I have watched that program quite a few times and Mike Aubrey is very good at what he does. It's interesting how he hits people upside the head with a velvet 2x4. They get it but don't want to.

OCT

I love that book Melissa! I took a workshop on the book after it first came out. When I started teaching kids, I realized that they had a kid's version and read it to them. My students would continually ask if I would read again every couple of months. I think you are absolutely correct in your post. The importance of this book is to identify what type of character you are and to define exactly what your "cheese" is. Some people are definitely looking for the wrong cheese! Great post! (BTW I do believe he has a new book out that you might enjoy!)

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