I have been very fortunate for many years to list and sell UNIQUE
properties and UNIQUE homes. Why? Because I use unique approach
to everything I do in real estate. I am different and I call myself the
"Purple Snowflake" in my market.
I was an International Property Specialist with CIPS designation back
in the early 1990's. I was #46 out of 800,000 Realtors to earn this
designation because I wanted to be different. I flew all over the
world to attend FIABCI (The International Real Estate Federation)
meetings, conventions, World Congresses and classes. I completed
my 5 transactions with Foreign buyers and then took the test. I waited
with excitement to get my CIPS designation. I will never forget the
HIGH I felt on the day when I received it. I learned then that when you
do UNIQUE things you get UNIQUE results.
When Mr. Brad Pitts called me and asked me to sell his home I was
very excited. I knew this was a ONE OF A KIND property! The home
was on the market for 2 years and I had to do something different.
I created a beautiful virtual tour www.BradPittsHome.com and started
marketing it through FIABCI broadcast e-mails, through my own
past clients, through my social media and through Proxio. I had
agents from Atlanta to Colorado marketing it on their websites as
well because of the GREATEST TEAMWORK I've created over the years
of SUPERSTARS in Real Estate. We all help each other. I showed the
property so my Czech clients, I marketed it to US, Canadian and
European clients. Seller agreed to pay a higher commission to get it
SOLD quickly.
I've had inquiries from Hawaii, Washington DC, Atlanta, Chicago and
all over about this home. I knew I had a great product, we just needed
a huge marketing campaign. We started to get many showings. We
had several prospects ready to make an offer. We had the local agents
very involved as well. A buyer from Florida ended up buying the property
and we co-oped on the transaction. It SOLD in less than 4 months.
Needless to say - our client Mr. Brad Pitts was very happy and SOLD
the home for the FULL PRICE. Another SATISFIED Customer! That is
My Goal with all of my listings!
Fantastic that you have so many different avenues to reach into to market your listings!