Their Problem = Who To Trust?
Civilians secretly think Real Estate Agents are full of crapola. The civilian perception is:
- Real estate agents follow-up and follow-through like Donald Trump combs over, spectacularly irresponsible.
- Real estate agents behave and screech, “It’s ALL about ME”. ”I’m famous.” ”I’m NUMBER ONE.” ”Dig ME, Dig MY awards, Dig MY bill boards.” ”I exceed your expectations (for egoism and poor performance.)!” Etc.
- Real estate agents spend more money on their Personal Promotion than property promotion.
- Real estate agents charge too much and do too little. List it > plant scratched, crooked, rusty framed For Sale sign > shoot lame photos > deliver William (I have no professional training) Hung service > ignore empty Take-One flyer box > run a print ad > lay low till it sells > collect a commission check.
Let’s face it. Civilians think most sales people are full of crap. Who can blame them. We have a ton to overcome. Let’s get started…
Our Problem = Lack Of Trust
Here’s How Untrustworthy Is Created, Reinforced and Forwarded:
Read The REST OF THIS POST ON How To Build True-Blue Trust - Click HERE.
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Sad...but somewhat true and it is up to us to change the perception the public has of us. I hope the days of self-promotion are over and the client-center approach is here. Thanks for the post!