How to Manage the Time You Spend on Social Media In Three Simple Steps Using Google Docs

If you have a marketing plan that integrates social media, you know how easy it can be to get bogged down in applications, new social networks, SEO, and general SMM (Social Media Marketing) research and development.  The time suck is one of the biggest road blocks to social media success.  

To be effective with your social media strategy you need to track:

  • The completion of your goals (social media activities)
  • How long it took you to complete your goals
  • Feedback- The good and the bad of each activity daily.

There's an easy way to track your social media activities.  All you need is an online stopwatch with sound, and an online chart that tracks your social media activities.  I am going to show you how to create a Social Media Marketing Log using Google Docs.

 

1.  Get the goal setting template.

Download the runner's log template from Google Docs into your Google Docs Account.  You will need to be logged into Google Docs to do this.   The runner's log turned out to be the perfect fit for charting social media marketing activities.  Are you surprised?

Edit hte Runner's Log Template to fit your Social Media Marketing Needs

 

2.  Edit the Runner's Log Template to fit your Social Media Marketing Goals

Runner's Log Template Customized

 

You can edit the Runner's Log inside of Google Docs.  I removed these fields on the form:  Location, Distance, Who I Ran With, and Approximate Calories burned and added one field- Type of Networking.  When you are done you should have these fields on the form:  Type of Social Media Marketing Activity, Time Spent, Notes. 

You can also change the theme, there are 68 total. Choose a theme that you don't mind looking at everyday.

 

3.  Publish your Social Media Marketing Log In Your Google Docs Account


Social Media Marketing Log

 

Hit Save in Google Docs when you are done and it will provide you with a link to view the Social Media Marketing Log you have created. 

 

SMM Tracking Spreadsheet in your Google Docs Account

Your responses will funnel to a spreadsheet in your Google Docs account that will be timestamped for you to easily analyze and track from anywhere you have an internet connection.

That's it your done.

 

There are many time tracking and project management tools on the internet but this simple chart gets the job done and will grow as your social media efforts expand.  Sometimes the more complex tools become a time waster when there is more time spent configuring and playing with them then actually using them to track your social media efforts.

Simply put, sometimes the simple things can be the most effective measurements of success.

Have fun and enjoy.  Now you know how to manage the time you spend on social media in three simple steps using Google Docs.

 

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18 Comments on How To Manage the Time You Spend on Social Media In Three Simple Steps Using Google Docs

OCT
20
310,267 Points 11 Featured Posts Localism Sponsor Outside Blog Hit Router

Wow, Rebecca, that is an awesome idea!  I love it!  I am off to GoogleDocs to set mine up!  (EXCITED!)

7:35pm • #1
412,239 Points 21 Featured Posts Localism Sponsor Outside Blog

Rebecca, Very clever taking a runners chart and incorporating it to social media.  Just curious but how in the world did you come up with that idea!!

7:37pm • #2
5 Featured Posts Outside Blog

Holy Cow Batman - Big Brother really is watching. I want to throw my hands up and say I give up but there is something to grasp and understand here. This looks like a scheduler compliments of Google. I love it. Only question ...is it secure... Very heady stuff for an quasi-disciplined real estate guy.

7:44pm • #3
239,640 Points 15 Featured Posts Outside Blog

Well done!  Amanda Hall and I were discussing google docs yesterday, but I'm such a creature of habit that I haven't used them yet.

7:49pm • #4
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Leesa- Awesome it is pretty simple to make.

Marchel- I am laughing here....it wasn't an instant connection.  I actually make these for my clients when we decide how much time for them to spend on their marketing activities.  The first one I went to make I knew I would find what I needed in Google Docs.  I started with Project managment templates but there were complex for what I was looking to do.  Then I went to goal setting and in scrolling through my eyes rested on the Runner's Log.  WHen I opened it up and saw how it could be customized I knew it would be perfect for the task.

Funny enough it is an equatable metaphor.

8:05pm • #5
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Claude- A few things there.  Yes it is secure....you can log on instead of http://docs.google.com, use https://docs.google.com.

Now one thing to keep in mind, documents on Google are now searchable.  So you will want your document to be private.  With this form there is an embed code, so you could take the code and imbed it in your intranet or private blog if you wanted to and not publish the form.

 

More on this here but the short answer is yes you can make your documents private.

8:21pm • #6
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Lisa,

You will love them.  You can set up private websites....just imagine the power of that with your real estate clients.

8:22pm • #7
Localism Sponsor Outside Blog

Wow, I'm envisioning a whole new real estate platform for you:  "The Real Estate Runner" . . . "Sprints vs. Cross Country"  (when to be a turtle, and when to be a hare) . . . How to Run a Real Estate Marathon . . .

9:02pm • #8
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Nancy,

I am loving those....u know what, take those, you can blog that:)  I bet it would be great to read.

9:27pm • #9
Outside Blog

This is a clever idea. I am intrigued with what else can be done with Google Docs.

10:59pm • #10
Localism Sponsor

Yes KISSAR Keep It Simple Stupid And Repeat.  Thanks for some common sense tips to organize and prioritize our posts.

11:21pm • #11
1 Featured Post Outside Blog

Your posts are always so well thought out, well laid out and informative.  You must be in marketing!

11:38pm • #12
OCT
21
1 Featured Post Outside Blog

I am hearing more and more about Google Docs.  Looks like Microsoft is going get beat at their own game....again.  :-)

5:38am • #13
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Cheryl,  There is quite a bit from spreadsheets, presentations, forms, websites,documents so much can be done with Google Docs.

Dan- You are welcome...Among dreams there needs to be common sense application.  I like the "AR- And Repeat".

Jane- Well thank you so much and lol yes I am in Marketing...hahah cute.

Marcia- Google Docs is a great business tool and it just keeps getting better.

 

8:59am • #14
117,914 Points Localism Sponsor Outside Blog Hit Router

Rebecca ~ thanks for the info already downloaded the Runner's log.

10:49am • #15
139,779 Points 29 Featured Posts Localism Sponsor Outside Blog

Monique,

Awesome.  Let me know how that works out for you I would love to know.

1:29pm • #16
NOV
05

Thanks Rebecca.........I just love filling up my tool box, especially with free stuff!

Joan Chouiniere
12:39pm • #17

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Rebecca Levinson, Real Estate Marketing Consultant

Lake Geneva, WI

More about me…

Real Skillz-Clear Marketing for Your Real Estate Vision

Address: Lake Geneva, WI, 53147

Office Phone: (262) 203-5231

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Real estate marketing blog chock full of real estate marketing tips, strategy, advice and inspiration to enhance your real estate marketing skills.

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