A Lonely, Stupid REALTOR is Transformed - BEFORE ActiveRain and NOW
My dear friend, Jeff Dowler, conveys some of the same sentiments many of us would agree with. ActiveRain was a life-changing dynamic in my RE business and served to foster hundreds of lifetime friendships....
My first thought was that this BEFORE ActiveRain and NOW contest would be a snap. Ha!!
Once I started actually thinking about it I realized my memory was going to be significantly challenged (that happens often). Of course I joined AR in August 2006 so I'm old in blog years - those who are newer may easily recollect their before-AR personas. But let's give it a shot with the few neurons I still have.
BEFORE ACTIVERAIN I HAD NO FRIENDS.
Well, not quite - make that no real on-line friends. The shift from Internetless-friends to where I now have more than I would ever dare to try and list (not just the many casual connections but folks I call true friends) has been an amazing transformation, and one which I never would have anticipated.
And now I have personally met well over 100 AR folks from all over the country, many of them more than one time, and THAT, for me, is remarkable. Hmmm, I wonder if anyone is dating or even got married from having met via AR? Any spicy stories to share?
Two early AR gatherings of Friends in Southern California - Crystal Cove and Manhattan Beach
Before ActiveRain I knew nothing...and Now I know everything.
Ok, that's writer's privilege here to exaggerate. I knew a fair amount about real estate and marketing before AR, but that knowledge has grown exponentially, with AR being the 24/7 on-line seminar that it is. In some ways I was a child embarking on an amazing journey of learning that continues today. I have learned more about on-line marketing, dealing with short sales and REOs, dressing up my website, social media, listing presentations, dealing with buyers and sellers, different types of technology and various gadgets, and endless other topics than in any series of classes, webinars or reading I have done. Truly AR is a remarkable brain trust. If you can't get an answer to a question from at least one of the 160,000+ members, well, then, perhaps there IS no answer. Imagine the power and influence we have with all that knowledge!!
BEFORE ACTIVERAIN BLOG WAS A FOUR-LETTER WORD.
OK, blog is still a four letter word. But instead of being clueless, and fearful, about this four-letter word, thanks to AR I can actually write articles on a blog, talk with others about blogging, and even teach. AR has helped me know myself better- my likes and dislikes, my passions and interests, my values, my ethics, my emotions, my humor and sarcasm. I have a pretty good sense of my voice and what I like writing about, and discovered my creativity. Plus I think I have become more tolerant of other's perspectives, and, indeed, truly value the diversity that is ActiveRain. Nope, still don't like the bad behavior I see, which I ignore as best I can.
ActiveRain, and blogging in general, has helped me become a much better agent. I had barely lived in CA for a year when I started blogging and it has enabled me to become an area expert in many ways - housing, things to do, communities, restaurants, local happenings, to name a few - and to understand my market conditions by writing monthly market reports.
Being a source of information IS essential and I am now this in spades (so I'm told). Buyers and sellers find me on Google because of what I know and write about. How cool is that?
Before ActiveRain my business was coming from some print advertising, a few referrals (several through my broker) and luck. Having only been in CA for a year in a rapidly declining market with a zillion agents and no network when I moved here was challenging. AR has changed all that. Apart from my CRS referrals and some past clients back East, my business now comes predominantly from my blogging, including referrals in and outbound (do you know a better referral network than ActiveRain?!).
There has been a growing awareness on my part of what consumers are looking for and need in their real estate transactions in a market that is unlike any other - this has come not only from my own personal growth in my blogging, but perhaps more so from the many others who form the greatest social media network in the world that I have learned so much from and who so freely and generously share their knowledge and expertise. ActiveRain is an unbelievable gift.
ActiveRain has led to teaching at several local real estate boards, talks at several RE Bar Camps and the Women's Council of REALTORS, a panel at the recent C.A.R. convention, a Los Angeles Times article, an Agent Interview in "Thrive: How REALTORS Can Succeed in a Down Market (2009)," and interviews for several REALTOR magazines including the The Residential Specialist (CRS) for January/February 2010.
What lies ahead? A time of tremendous growth and change, an opportunity to learn from the greatest collection of brain power in real estate I can imagine, and the knowledge that where I am now is nothing like where I will be in the future.
And I look forward to more friendships around the country and beyond.
THAT is Before ActiveRain and Now.
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