The following experiment was documented on deansguide. The #1 Twitter resource I use is http://Twitter.com/Twitter_Tips . Although the following idea is not new, as pointed out to me by Twitter_Tips, it is important to think outside the box. I believe if you follow the instructions, you will be able to leverage your relationships on Twitter even more than in the past.

In what was purely a chocolate meets peanut butter accident, ReTweeting took on a new possibility for me. I am not sure if this is a new Twitter strategy or simply a “renaming” of something old. With that spirit in mind, I decided to combine a RT with a with a blog article I produced. For lack of a better phrase, let’s call this new experiment: ReTweet Combos or RTC for short.

What is a RTC?

A ReTweet combo is the combination of a tweet you feel is valuable enough to recognize, by ReTweeting, and one of your own articles or that of another resource.  Here is an example of my first ReTweet Combo:

RT Combos

In the example, I am ReTweeting @mashable’s tweet about UCLA’s Study that describes how searching on the internet activates your brain. The second bit.ly link is to my deansguide article “Twiter Strategies: How Smart Do You Want To Be?” which describes how research on Twitter will make you smarter and more relevant.

Benefits of ReTweet Combos

  • Recognize Your Resources: your RT recognizes your resources of people and companies
  • Building: by adding your own article or an outside source you are building upon the original RT idea
  • Authority by Association: by adding a link to your work you could be tied to that person-company’s concept
  • Networking: this could open up the lines of communication for networking

Possible Negatives of ReTweet Combos

  • Authority by Association: the original source of the tweet may not want to have a “partner” in a RT
  • Disagreement: the original source may not agree with your link regardless of whether it is your work or that of a 3rd party
  • Recognition: the original source’s information could be overshadowed by your information if it is stronger or more relevant
 
Post is included in group: Twitter
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Dean Guadagni

San Rafael, CA

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Inner Architect; Inner Architect Media

Office Phone: (415) 410-7524

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Dean Guadagni is the Business Director for Inner Architect a social media marketing agency. We help businesses, corporations, and entrepreneurs understand how to utilize Web 2.0 and social media tools to deliver their value message. We perform diagnostics, create social media marketing plans, implement strategies, measure analytic information, as well as provide retainer based ongoing maintenance. We utilize direct marketing targeted strategies to measure our clients' message effectiveness and their ongoing engagement with their audience of consumers. This blog is an extension of http://Innerarchitect.com and my business self help real estate blog http://deansguide.wordpress.com. I write about business self help, networking, marketing, and branding. Interspersed within this core content are the techniques and tips on how to use social media like Linkedin and Twitter as well as your blog as the hub of your efforts to gain exposure and recognition with your target audience(s).


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