OK...I know we like to say that there is enough business out there to go around, that we don't have to be in competition with one another...that's bull! LOL (I am one of the ones who says that, just so you know!) I have found a service where, for FREE, you can put in your website or blog URL as well as that of one or more of your competitors...and not only will it grade YOUR website, but it will pit your website up against your competition and show you how you measure up!
This service is called Website Grader and it is from Hubspot. I think this is great for real estate professionals because we are local...and there's always that "one big agent" in your area...and maybe you can't put up as many billboards or signs, run as many open houses as he/she does, etc...but you can work and work and work to beat their website grade - and that might just bring you closer to being a contender for their listings and buyers as well! Competition is a good thing! (I know, goes against all that I believe in...LOL...I want to live in a peaceful, harmonious world where we all love each other...during non-business hours anyway!)
All you need to do is enter your URL and then your competitor's URL(s) and then your email address. That's it. It will process and then spit out a report that tells you what can be done to improve your grade...most items are easy and you can do them yourself; however, I am a firm believer in doing what you know best and outsourcing the rest...so feel free to delegate any of this website improvement to your real estate virtual assistant or in-house assistant.
Let the competition begin!
NOTE: Feel free to email me with any questions on how to use this service, I am happy to help if I can! (The image that you see at the beginning of this post is my actual badge for my website grade...you can see it at the bottom of my home page on my website.)
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