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Ardell gave out some homework to the apprentices.

Project Blogger LogoI already did, My Ten Favorite Blogs Outside Of ActiveRain, and My Ten Favorite Blogs Inside of ActiveRainAnd since I've always been one to get homework out of the way... Here is my one piece of advice from each coach that taught me something valuable. (I did not take that to mean, go find something from EVERY coach, even if they didn't really teach you anything valuable during this competition.)

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Ardell Dellaloggia "A blog is not a magazine.  You do not simply want readers... It is not enough for a blog to say READ ME...a blog must say HIRE ME in a very subtle way." My translation: simply writing great content won't cut it. The underlying message must be, "I'm the one you need." 

Teresa Boardman "Smaller might just be better - Writing to a huge audience doesn't make sense." My translation: focus on the market you can connect with physically. That's going to be small.

Greg Swann "To create the community that will fuel your real estate practice, be that community." My translation: turn your readers into writers, your audience into your partners. 

Paul Cheney "Never blog alone." My translation: Join a community or build a community, but don't try to be an island.

Jim Cronin " Blogging doesn't have to be an essay, and it doesn't have to be prose.  Blogging doesn't have to be funny nor clever. 
Blogging has to be clear and targeted." My Translation: you don't have to be a great writer to be a great blogger.

And I'm done with 55 minutes to spare before it turns Sunday here in CA and I turn into the blogging equivalent of a pumpkin. 

Assignment complete.

 
Post is included in group: The Hubba Clubba...ROAR!

11 Comments on Great Advice From Some Project Blogger Coaches

JUN
24
2007
569,834 Points 100 Featured Posts Localism Sponsor Outside Blog Hit Router

All great tips.

Paul said don't try to be an island.  I find it helps to live on an island. 

Aloha from sunny Hawaii.

1:29am • #2
200,847 Points 11 Featured Posts
Jeff, I just printed this so I can set these points as a guideline for future blogging. Thank you.
1:34am • #3
828,767 Points 156 Featured Posts Outside Blog Hit Router Attended Rain Camp Called Shot Master
Really good post Jeff, Do you read all the comments you get?. I spend more time writing comments to comments than I do Blogging,LOL. Some of my best stuff is in the comments. I think I should go back to some of these and write a new post, good idea?
1:40am • #4
232,089 Points 74 Featured Posts Outside Blog Called Shot Master

Jeff... all valuable pieces of advice, nice compilation. I especially like & agree with Teresa, nothing like niche marketing/blogging to focus & stand out from the crowd.

viral marketing, Web 2.0 for realtors

12:14pm • #5
228,777 Points 61 Featured Posts Outside Blog
I kind of follow Teresa's advice most closely, but with a twist.  Most of the time I just write whatever I want to read.  I have a very, very small target audience, me.  I just feel lucky when someone else reads it, too!  (Probably not what you want to hear from your blogger, huh?  But I figure if you hired me for how I write, might be a mistake to change my tactics!) 
12:22pm • #6
406,263 Points 63 Featured Posts Outside Blog
I'm with Sarah.  I write about places I go or things I want to know about.  The best thing I ever did was buy a home thousands of miles away from familiarity.  It helped me be a better REALTOR and more demonstrative when I write.
4:23pm • #7
Great post and another some more great advice.  Thanks for sharing.
5:39pm • #8

Nicely done Jeff.

I missed the post about the Respres, but did you know your floating head has a facial tic? ;)  It reminds me of PeeWee's Playhouse, and the Genie. "Meka Leka Hi, Meka Hinee Ho" 

6:16pm • #9
Good choices Jeff...I have been venturing outside of the "real estate" blogs...it gives me a different perspective..
6:27pm • #10
JUN
26
2007
655,984 Points 93 Featured Posts Outside Blog

Annonymous... there's gold in them there hills of blogs outside AR!

Sarah... you change and I'll hunt you down.

Theresa... facial tick? PeeWee's playhouse? That's twisted.

William... yes. I read each one. :)

Mana... :)

Dawn & Blue Ridge... thank you.

Chris... you're in good company.

Randy... better to live on one than be one! 

 

12:05am • #11

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Jeff Turner

Santa Clarita, CA

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Real Estate Shows

Office Phone: (661) 244-5812

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Jeff Turner helps people grow their business through the effective use of emerging technologies. I am the President of Zeek Interactive and Founder of RealEstateShows.com. Father of 6. Husband of 1.

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