When I ask if you remember past clients, I don't mean remember them by clogging their e-mail and snail mail boxes with advertisments that nobody wants to get. Here is a better way to remember them and get some referral business at the same time:

Keep a list of those clients (this is great news for you Newbies) in a data base with the date they closed on their residence. Then every year on that day send them a little notecard to celebrate and enclose a $10. Starbucks (or some other coffee house) card and half a dozen of your business cards. They will love you for that! Remember to mention in your card that you would appreciate a referral if they know anyone thinking of purchasing or selling!

In addition, on a rotating basis, every week (or biweekly or monthly depending on the number of clients in your sold data base and how you personally want to do it) send 5 or 10 clients a 'thinking of you' notecard, letting them know you enjoyed working with them, hope all is well and would appreciate a referral to anyone they know that is planning on buying or selling a home!

You will be amazed by the number of referrals that start coming in! Over time you don't need to advertise as much, since you are getting clients from your previous clients!!!

It sure beats paying big bucks for fliers that nobody reads anyway or clogging somebody's inbox with spam that they will hate you for!!!!