When I launched a monthly Las Vegas email mortgage and housing newsletter a few years ago the main challenge was to produce articles with solid content for my past customers and those who had signed up for it. The plan was to have four articles in each issue. To write in the last week of every month four of them just for this purpose seemed like a lot. But around that time I joined ActiveRain and began blogging here and soon enough this great big light bulb goes on in my head. Why not use recent mortgage and real estate posts from AR for this newsletter. The material is fresh and broad and many recipients probably are happy to receive a short collection of the best I have to offer once a month. And voila.

Nowadays the newsletter starts with an update on mortgage interest rates, something that I don't blog about at AR. So three spots are now left for genuine AR posts. Every so often I fiddle with what type of a lineup will be presented for the next several months, so that's how the interest rate roundup sneaked in there. Moreover, each blog gets only the first two paragraphs pasted on the newsletter and then there is a link below that takes the reader to my AR blog for the rest of the material. The idea is to keep the newsletter rather short and to the point.

Since I am a mortgage consultant these blogs in the newsletter cover the home loan market on a national scale, but I also include material on the real estate sector. Being in Las Vegas local housing will certainly get its share of attention. The mortgage topic earns at least one blog, sometimes two, per issue. It depends on what had happened in the last few weeks. Then the others are on the real estate side, one for sure about how Las Vegas housing stats turned out the previous month. This way the presentation is more or less balanced. These blogs are always from the past two or three weeks, so the info is current. That's what clients expect. 

Here are examples of the blogs that were included in my past email newsletters:

October 2009

- Southern Nevada existing housing stats down a bit in August
- Fed to continue buying mortgage securities into 2010
- Las Vegas real estate prices slow to recover?

September 2009

- Las Vegas resale real estate numbers remain steady in July
- Home buyers beware - walkable neighborhoods command higher prices
- Sin City real estate among most affordable again