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The pinch is definitely felt...although business does come in splurts! A few years ago I had an awesome year...but I really sluffed off when it came to education/follow-through with previous clients/etc-etc-etc. Now with the market as slow as it is I'm feeling the repercussions of the good times...I'm playing catch up with previous clients, and altho they are happy to hear from me, they aren't as enthusiastic as they use to be...it's going to take time to rebuild that trust.
I'm spending a lot of time now...building up my data base, redoing my soon-to-be clients lists, soon-to-be-previous sellers lists, FSBO, and Expired lists. I'm working the FSBO and Expired as well. I'm have my VA working on developing letters for a drip system for these 4 categories....I've got the FSBO one done, soon-to-be-buyer lists is next on the plate. I'm getting information for all prospects who call in from a sign, from my website, from my advertising...if they are a prospect buyer they get added to my drip system, if they are thinking of selling themselves they get added to my FSBO list, (the expired and prospect sellers will be done the same with as I get the system in place.) .
I'm also doing more accountability ....I have 2 Realtors and myself who mastermind once a week on a conference call, I have an accountability partner here on AR, and I meet with others in a networking type situation once a month.