Southern Maryland Real Estate and marketing and selling new construction is basically the same in all  parts of the country. Marketing and selling new construction is an art in itself. Many clients cannot visualize the location, topography, home dimensions, lot size on a vacant land. In order to market a home lot package and new construction you need to be creative so a potential buyer can visualize the end product. I have been involved in new construction many times in my real estate career. Homes ranging from small first time home buyers to million dollar waterfront estates in Southern Maryland Real Estate area.

I wanted to share this video I found on YouTube. Josh Flagg on "The Million Dollar Listing",  BRAVO TV show. Josh Flagg one of the three young million dollar listing agents, went above and beyond the typical real estate marketing ideas of new home construction. Josh had a life size picture of the high end home and depicts the actual length of the proposed home. He staked the corners and placed the banner in the permitted house location. How about that for visualization?

The community he was trying to sell was an exclusive golfing community. So, what else? A bag of golfing clubs, green, tee and golf balls! Josh engaged the group to tee off. This created many emotions from, playfulness, confidence, enthusiasm, and pleasure. Josh put the group in a relaxed mood. This enabled visualization of living in the neighborhood as well as promoting the amenities. I don't think anyone will ever forget this property viewing. The down side -  Josh didn't count on a great golfer! lol

I think Josh has this taken marketing real estate for new construction to a new level. In this competitive and challenging real estate market, we must step outside the box and think of a more creative and fun way to sell Southern Maryland Real Estate and new construction.

We Realtor's know that this show doesn't represent our industry in the proper perspective and some of the episodes are so fabricated in representing our profession. Hey, it's TV and they need to draw an audience to make it sell. Take the good with the bad a maybe learn a few things. Do you think BRAVO though of this marketing idea or Josh? Humm... So, for now we will say Josh! Personally, I think it is hillarious!

Southern Maryland Real Estate has many new constructions sites available in Calvert, St. Mary's and Charles Counties. For additional information about Southern Maryland Real Estateand new home locations, subdivisions and spot lots please feel free to give me a call. Monique Hailer (443)532.5407 or email: moniquehailer@mris.com

If you are a Southern Maryland builder or developer and would like to list a spot lot, home package or subdivision in Southern Maryland Real Estate, please give me a call to discuss new marketing ideas.