Diversify, Diversify, Diversify.
Great advice from successful business owners...
How do you diversify in our field?
1. Interior Decorating
We all have fantastic contacts and what better way to receive more business than by meeting people that are moving. Most homeowners are uninformed about cost when it comes to decorating - leaving brochures with them or better yet send a thank-you note to them and thank them for their business and invite them to use your services in their new home.
2. Redesigning
Using what homeowners already have and moving items to create a more visually pleasing home. With little or no money to put in (besides your wage) it's a fantastic way to update homes. I know I personally am constantly moving around items in my own house simply because I like to see new perspectives.
3. Seasonal Decorating
Helping clients decorate for the holiday's or different seasons is a fun and great way to add to decor without breaking the bank. Using what they already have is a great way to save money. I don't know how many times I've moved items or used existing items in a whole new way and the client has said...I never thought of that.
4. Colour Consultations
Helping homeowners with paint colour is a terrific way to change existing houses and again if they can do it themselves very inexpensive. A gallon of paint is usually only $20.00 (decent brand of paint) and what a difference paint can make.
These are only a few idea's to help keep you busy and to help round out your business. I try to alway's remember that while diversifying is alway's a great idea that over extending yourself is not. I try not to take on more than I can handle.
I hope that it helps you and your business. Have more idea's? I would love to hear about them.
Thanks.
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