For Sale by Owner
First Aid Information
Six Factors Necessary To Get Your Property Sold...
Setting the right price. In today's competitive real estate market, buyers have access to
more information than ever before. You have one chance to make a good -rst impression.
In determining your asking price you should calculate the average sales price to list price
ratio in your neighborhood. If you're serious about selling your house on your own you
may want to oer a buyer a price incentive. After all the buyer you're looking for isn't using
a broker either. National statistics indicate that For Sale By Owners usually wind up with
about 9% less than what they could have gotten by using a broker.
1.
Create your marketing plan. An ad in the paper, a sign in the front
yard and word of mouth is a good place to start -- but where do you
go from there? The more quali-ed buyers that you expose your
property to, the higher the odds of -nding a buyer that's willing to
pay your price. I invite you to take a look at my
marketing plan, and learn some strategies that
may help you get your home sold.
2.
Preparing your product.
Many factors come into play in
preparing your property for showing.
I'll be happy to give you my
secrets for properly preparing your
home for showing.
3.
Four questions to ask every caller: (1) Are you prequali
-ed? (2) What's the name and phone number of the
person who pre-quali-ed you? (3) How much did you
pre-qualify for? (4) What's your possession deadline? You
have to separate lookers from buyers. You don't want to
wind up entering into an agreement with somebody
4.
A Word About Selling Your Own Property...
Approximately 70% of For Sale By Owners eventually wind up using a broker. National statistics indicate that successful
For Sale By Owners on average wind up accepting about 9% less than what they could have gotten if they had used a
professional real estate broker.
In general, the only reason buyers shop For Sale By Owners is because they know a For Sale By Owner isn't paying a real
estate commission. Typically a serious buyer will discount the asking price by at least the amount of the real estate
commission.
If you're serious about putting the most amount of money in your pocket from the sale of your property, I invite you to
contact me directly. I'll share with you my honest evaluation of what I will be able to put in your pocket when it's all said
and done. We can compare bottom lines. The worst thing that will happen is you will learn some things to help you
accomplish your real estate objectives.
that down the road doesn't qualify to buy your property. I'll be happy to put you in touch with my
lender to help you pre-qualify your callers.
Properly presenting your property. Don't get emotional. When I'm showing properties to buyers
I don't even want the sellers there, because buyers are less likely to express their true feelings. I invite
you to call me today and I'll share with you my strategies on presenting your property professionally.
Negotiating the sale. It's a fact even in a seller's market over 90% of the properties sold sell for
something less than the asking price. Prepare yourself for oers less than your asking price. Don't get
emotional. After all, one of the main reasons a buyer is shopping For Sale By Owners is to try to get a
better price. They know you're not paying a commission. Be prepared, and present evidence proving
the value of your property. A third party negotiator can literally save you thousands in negotiating
the sale of your property.
What's most important to you in the sale of your property? If it's putting the most amount of money in your pocket
as you possibly can, I invite you to contact me directly.
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