Here are a couple of great links discussing Google's real estate reciprocal link penalty. Should be required reading for everyone...

From SEOMOZ

From CAD Website Design

 

31 Comments on Google's Real Estate Reciprocal Link Penalty

JUN
29
2007
105,622 Points 17 Featured Posts Outside Blog
Thanks for sharing these, Jay - have already bookmarked them.  Definitely "must" reading.
12:38pm • #1
Thanks for the links they are some good reads.
12:42pm • #2
405,413 Points 179 Featured Posts Localism Sponsor Outside Blog
Sounds intriguing. Bookmarked for later consumption. Thanks for sharing!
12:44pm • #3
1 Featured Post

As the rules keep changing - each of us will have to modify what we do to keep our rankings.  Organic Content (see this months INC. Magazine article) is the best way to ensure rankings

12:45pm • #4
160,969 Points Outside Blog
I agree about the content. We here in the Atlanta Real Estate market need to be able to adjust as the changes are being made ot maintain our rankings on our websites.
1:15pm • #5

Thanks, Jay, from a fan! The incestuous real estate linking diagram is very interesting.

Suzanne Stephens, Point2Agent Design Partner, http://www.SuzStephens.com 

2:32pm • #6
171,001 Points 32 Featured Posts Outside Blog

Jay,

This is an excellent representation of good and bad reciprocal linking.   Thank you for posting this. 

I have noticed many invitations to reciprocal link around Active Rain lately, some looking to set up groups, many already participating in them. 

I am featuring this post in the hopes that it will save some of our members from being caught in this trap.

Just as an FYI, Yahoo banned the entire Advanced Access network 2 years ago.  Many of us, like myself, were not included in the nasty linking program they pushed monthly in thier newsletters.  We were punished anyway.

It is 2 years later, Yahoo has not yet released the Advanced Access members.  Advanced Access has not gone to bat with Yahoo to even release those of us that did not participate.  So I am going to take this a step further.

If you have somebody else managing your website, you absolutely must supervise them, be pro-active in the management of that site and understand that you can suffer for their actions as well as profit from them.   

3:44pm • #7
Very good points.  We too were punished by Yahoo for the actions of others.
4:07pm • #8
306,521 Points 16 Featured Posts Outside Blog

Great information. I will definitely be checking these links out even further. Thanks for the post.

4:09pm • #9
423,979 Points 21 Featured Posts Localism Sponsor Outside Blog
Thanks for sharing the two articles.  I have know not to link any longer but they did a great job of explaining the why.
4:36pm • #11
1 Featured Post Localism Sponsor

Hi!

Thanks for the research.  The schematic certainly helped me understand why Google would care about improper linking.  Good feature!  

4:48pm • #12
Thanks for sharing. I definitely don't want to get penalized.
5:07pm • #13
136,437 Points 17 Featured Posts Outside Blog

being hit by a G penalty is something everyone should avoid and some should be slapped with.

5:38pm • #14
2 Featured Posts
This penalty actually appeals to my sense of fairness. It is nice to know that the agents who are all form and no substance will be penalized. I like that.
6:54pm • #15
10 Featured Posts

That was good info. A number of years ago, I added my name (site) to realestateabc and valuecom. Those are the only 2 directories I joined. In the subsequent years, lots of directories have added my site to their list but I've not added their widget to my web site.

Will I be penalized for that since I have no control over all those other directories?

Should I remove the two widgets for realestateabc and valuecom? (I don't use P2A or AA).

8:10pm • #16
4 Featured Posts

Jay,

I guess incest is not a good thing (from one of the articles) :-). I can see the reasons behind the ban. However, I'm not sure the consumer really benefits from this. When we moved from WI to AZ we asked our WI agent for a AZ contact. See, that is what a good agent has - a national network of qualified agents. I can understand cracking down on abuse, but it will also hurt the sincere folks out there.

Thanks,
Shailesh

8:14pm • #17

The Google Pagerank has really messed up the internet. The internet was based on natural linking to sites that deserved to be linked to. Google created a monster of a problem when they decided to place such a high value on links. 

Well I had better get my link in Orlando Real Estate and Investment Property :)

9:16pm • #18
187,117 Points 12 Featured Posts Localism Sponsor Outside Blog
Wow, that is pretty severe.  It does, in some ways, level the playing field a bit but many people used the links innocently enough and with many invitations from other players.  I still get reciprocal link requests on almost a daily basis.  Good to know that my not granting the requests is paying off.
9:22pm • #19
1 Featured Post Hit Router
Jay and Francy  Those graphs really helped to make it much more simple to understand.  Thanks for the great post!
9:32pm • #20
10 Featured Posts
Great info - resulted in one of those half hour escapades around the web. Need to go google our site
10:33pm • #21
Thanks for the info. I'm new around here and still trying to figure this stuff out.
10:38pm • #22
121,298 Points 6 Featured Posts Outside Blog
Wow...that was great. I can see why they penalize it. At first, I was wondering why it was a big deal. The second article explained it so much better!
11:16pm • #23
Hit Router
thanks for sharing these, I really need to get a better understanding...
11:28pm • #24
JUN
30
2007
295,668 Points 100 Featured Posts Localism Sponsor Outside Blog
This was very interesting.  Thanks for bringing our attention to these articles.
12:29am • #25
351,095 Points Outside Blog
Thanks for the information. Always good to find out more information about these things.
1:40am • #26
407,260 Points 16 Featured Posts Localism Sponsor Outside Blog
Jay - So does that mean you DO or you DON'T want me to post a ton of links to your site? :-)
10:37am • #27
19 Featured Posts

I don't agree. Check out my blog and the comments from Win S. 

SEO and Link Farming & Duplicating content. Not bad!?

6:55pm • #29
21 Featured Posts

Thanks for the info.  I am in the process of updating my website and adding in some new links.  I will have to put that on hold until I can read up on those links you supplied.

10:53pm • #30
JUL
01
2007
Thanks for the information.  I was unable to bookmark but will keep up with this and review my site and make sure I am not stepping on any website rules to put me on the wrong list.
12:51am • #31

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Jay Thompson

Phoenix, AZ

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Thompson's Realty

Address: E. Vaughn Ave, Gilbert, AZ, 85234

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