Mistakes are human.
What's important is to correct those mistakes.
Recently, while viewing Seller listings, it became apparent that Realtors are not checking their listings for corrections needed in MLS.
When I list a house, I give a copy of the MLS sheet to the Sellers and I ask them to look it over and sign. I believe that every Seller should see their Listing. Not just the Home Buyer's copy, the Listing Agent's copy.
Seller's need to see all the information. Check the commission split, check any security codes, zip codes, marketing detail...all of it.
Do you show your Seller the Agent's copy of the Listing in MLS? Maybe if you show your Sellers the MLS listing you will also find time to proof what is in MLS prior to showing your Seller.
We've all seen where the Listing Realtor has put their Sellers in a bad light.
We've all seen misspellings, strange things like "garage not included," pictures that appear as though they were taken as the Realtor was driving by without getting out of the car. We evenjoke about the strange things other Realtors write in the MLS. And I have to admit, I too have thought some of these were priceless.
But when you think about it, it's really sad that the person this hurts ... is the Seller.
Since most Realtors and Home Buyers search properties by a City or Zip, it is vital that the Realtor know the zip code for the Listing they have. Without this information being correct, very few Home Buyers will see this house for sale. I was amazed when checking to see how many homes were listed as Short Sale in Sacramento I found that a Realtor had placed a home in the wrong zip code.
This is a disgrace not only to the Realtor but more importantly, to the Seller. Sellers rely on our professionalism and our ability to check our work so that their largest investment is safe-guarded and advertised to its fullest potential.
So, although it is human to make mistakes, we must be ever so much more diligent to check for those mistakes and make the necessary corrections. Our Home Buyers and Sellers except nothing less.
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