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Now that the market is improving in many areas of the country, there are a number of listings coming on the market just as the holiday season gets under way.  There are some who believe that this is the wrong time to sell your home because people allegedly do not househunt in December.  I have not found that to be true, and December has always been a busy month for me.

If you are marketing your home this holiday season, your chances of finding someone who will fall in love with it are greatly increased if you remember a few things:

 1.  Be very sparing with perfumes and fragrances.  One bottle of essential oil with bamboo sticks vanilla scentcan infuse your entire home with a subtle aroma.  Although it may not seem as "Christmasy", a light vanilla fragrance is probably the best to make your home fresh without affecting so many allergies.  And if you are a smoker, it may be helpful for you tl restrict your smoking to the back yard until the home is sold.

2.  While on the subject of scents, remember that the holidays can be stressful for your pets, and may trigger "accidents" that would not worried dogotherwise occur, or bouts or diarrhea.  The best behaved dog or cat will sometimes become overexcited or nervous, and you should do what you can to keep them calm.  It is best to have them gone, if possible, for any showings.  If you must lock your dog in the garage during a showing, be sure to put a note on the garage door to alert the agent and prospect not to open that door.

3.  We all look forward to decorating our homes with trees, lights, stars, snowmen and Santas, but when potential buyers tour you home, you will want them to focus on the wonderful features of yourMake room for Christmas tree home and not on how pretty your tree is or your cute snowman.  Some decorations will brighten your home and put buyers in a good mood, but cut your normal decor in half while your home is on the market.

4.  A Christmas tree will crowd your home to some degree, and you may have to remove a few pieces of your regular furniture.  Buyers are interested in large comfortable rooms and will want to imagine their furniture fitting in your home.  If the house looks too crowded, it will seem smaller than it actually is, and buyers may not feel their things will fit.

5.  When you are expecting a showing, go through the house and turn on all lights so your home will look bright, cheery and welcoming. And if you usually like your home a bit chilly, turn the thermostat up just a couple of degrees until after the showing. 

6.  I don't recommend lighting a wood fire in the fireplace if you will be leaving the house, but if you have an insert or other safer fireplace, and if you will be gone only minutes, you might want to have a welcoming fire.  If you will not have a fire, please be sure that the fireplace is cleared of ashes.

7.  Since winter weather means that trees are not as leafy, flowers are not blooming and skies are gray, your home might not feel as cozy.  Brighten it up with a couple of red throw pillows on the couch, a Use red touches in winterred tablecloth or place mats on the table, and a few subtle touches of red in the other rooms.  Nothing overwhelming, but enough to make your rooms seem warmer and cozier.

8.  As usual, watch out for clutter.  If you have collections, you may want to pack them up until your home is sold.  Once you sell and move, you will need to pack them up anyway.  This will give the appearance of more romminess in your home, and will keep your prospects focused on the architecture and not your personal items.  Also, this will help to protect them from breakage while people are touring your home.  The same thing goes for family photos.  I once previewed a home for a buyer client where the sellers had 47 framed photos of their wedding on display!  I showed it to my buyer anyway, and sure enough - she was so fascinated by counting the wedding pictures that she couldn't remember much of anything else about the house.  She counted 48, so she must have spotted a couple that I missed.

9.  If you have presents under the tree, it may be best if you keep the smallest and most expensive ones stashed in a dresser drawer or somewhere safe.  Most people are honest, but it is better to be safe than sorry.  All Realtors I know are sensitive to this, and will do their best to see that their clients behave themselves in your home, but just keep this in mind anyway.  Keep in mind that buyers will look in your closets to check their size and features, but have no business looking in your dressers or other furniture that will not be sold with the house.   Merry Christmas

10.  Have a wonderful holiday season.  The economy this year has everyone more stressed than usual, so find moments to relax and have some quiet time every day - even if it's just a few minutes.  Please understand that none of these tips are meant to upset anyone or hurt your feelings, but are simply tips which may help you to sell your home more quickly and at a better price. 

 

************

Full time real estate services in Fair Oaks CA, with friendly professionalism, 20+ years experience. I work hard to give my buyer or seller a low-stress transaction. "Happy clients make me happy."

For all your real estate needs or questions, call me at (916) 705-8951 or visit my website at www.SusanNealFineProperties.com.

 

 
This post has been included in California Real Estate News Sacramento County, CA Real Estate News Fair Oaks, CA Real Estate News
Post is included in group: Advice for Sellers
Post is included in group: M.A.N.C.R.O.W
Post is included in group: Marketing 101
Post is included in group: POSITIVE ATTITUDE for the Weary Soul

10 Comments on 10 tips for marketing your home this holiday season

DEC
02
2009
562,563 Points 54 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I like the touch of the red pillows and tablecloth, etc.  I can actually picture walking into a house and feeling good about that.  I actually have red pillow, throw cloth and table mats.  Good advice.

6:28pm • #1
382,526 Points 47 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Great advice Susan. The holidays can be the most beautiful time of the year to go househunting and the Sellers have the opportunity to make their home very festive and beautiful.

8:14pm • #2
427,829 Points 32 Featured Posts Outside Blog

This is an excellent list of tips for consumers who have their homes listed this time of year. Especially the taking it easy on perfumes and fragrances.

9:33pm • #3
Outside Blog

Hello Susan,

Terrific advice & tips for seller's who have their home for sale during the holidays.  Thank you for your post!  Great job!

Chris

 

10:41pm • #4

Hi Susan, good advise for the holidays and I agree that it can be a great time to sell properties!

10:45pm • #5
DEC
06
2009

Great post Susan. Sounds so warm and inviting.

5:33pm • #6
1,028,503 Points 27 Featured Posts Outside Blog Called Shot Master

And don't leave your home with those candles burning or a fire in the fireplace!

Happy Holidays!

6:02pm • #7
182,120 Points 2 Featured Posts Outside Blog

Susan, these are great tips! Thanks for letting us re-blog your post. I'm going to pass this on to my local agents.

6:07pm • #8
276,126 Points 1 Featured Post Outside Blog

Susan, excellent tips for all during the holiday season.  Thanks for sharing.

6:40pm • #9
457,021 Points 22 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

Thanks for your comments and the reblogs.  I hope this will be helpful to sellers.

7:31pm • #10

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Susan Neal, Fair Oaks CA Real Estate Broker, CA DRE#686562

Fair Oaks, CA

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Century 21 Noel David Realty

Address: 7976 California Ave, Fair Oaks, CA, 95628

Office Phone: (916) 705-8951

Cell Phone: (916) 705-8951

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