My Twitter Policy

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Services for Real Estate Pros

Twitter

Not too long ago, I put my twitter followers on notice. Between the spam and all the automated messages, it’s become harder and harder to use twitter in a meaningful way.  I wouldn’t be as opposed to automation if there were actually a person on the other side, but time after time, I’ve commented on [...Click To Read The Rest On IdeaBox]

 

Jason Sanders @ValuePagesGroup
Business Networking Specialist

www.TheValuePagesGroup.com

The One Click

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Topic:
Real Estate Sales and Marketing
Location:
New Jersey
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Tags:
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Rainmaker
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Bob Jakowinicz
National Realty Centers Livonia--Bob Jakowinicz - Livonia, MI
Western Wayne & Oakland Co MI Real Estate Agent

Jason, how has Twitter been working out for you even when your dealing with people and not direct automation?  I find it takes too much time for me to keep up with and no longer am doing it.  

Dec 04, 2009 04:00 AM #1
Rainer
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Bob - I find it extemely useful.  I think a lot of people end up using twitter backwards.  Many think you need to post all of your activity on there and then people will "discover" you, strike up a conversation and you'll build a relationship that leads to a sale.  That is a traditional marketing model and it doesn't work well on twitter.

A better approach is to use twitter to listen.  Tools like tweetdeck are very good for this.  When you find someone talking about something where your expertise would be of value to them, then strike up a conversation, build a relationship, close the sale.

The reality is that people probably aren't on twitter looking for houses or realtors, but the insights into their lives that they post there can give you an indicator that they could benefit from talking to you.  It's all about finesse.

I should probably expand this into a blog post!  Thanks for the great idea!

Dec 04, 2009 04:17 AM #2
Rainmaker
1,266,654
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

I would expand this into a blog post...I think it's essential information.   In new technology, one is always tempted to  push the old model into the new, at least to start with.   Look forward to reading your blog.

Dec 04, 2009 04:37 AM #3
Rainer
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Li!  Thanks for the kind words and encouragement.  I should have it out within the week!

Dec 04, 2009 05:06 AM #4
Rainmaker
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Steve, Joel & Steve A. Chain
Chain Real Estate Investments & Mortgage, Steve & Joel Chain - Cottonwood, CA

Jason,  You're the second Tweeter to mention "listening" as the method for success on Twitter.  The only challenge is the "time" it takes to develop that. Look forward to your insights.

Dec 05, 2009 12:52 AM #5
Rainer
85,844
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Steve, oh man....I wanted to be the first! ;-)  Out of curiosity, who was the other?  Thanks for stopping by and commenting.  Check back soon for that twitter post.

Dec 05, 2009 01:38 AM #6
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Rainer
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