Have you seen window decals like this start appearing this week? The Simms Team at ALVA International was named a Favorite Place by google and received this sticker for the window. It's designed with a QR bar code so that phones with this code reading application can point at the sticker and get photos, hours of operation, directions, information about the business. The you can click through to our website, dial through to our phone, save it on your phone, or email the information to a friend.
As a business owner you can add photos, descriptions, etc., so this is a new way to supplement your marketing efforts.
Google has blogged about this new way to window shop.
There are several QR reader applications for the phone. I chose QuickMark for my iPhone at the cost of 99 cents. QuickMark is one of the 16 most popular iPhone applications and the most popular one in the barcode category.
Additional note: based on some of the questions that came up in the comments, I found this post on Google Favorite Places that explains how they made their choices and what you can do about it.
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