Choosing An Agent Or Falling Over One? The Cost Rests With The Client! Westmount, Quebec

Choosing An Agent Or Falling Over One? The Cost Rests With The Client! Westmount, Quebec

Quite simply:

      - If the client uses the quick reference from a friend and does not question the referred agent, they have just fallen over one.

      - If they see an agent's signs often and draw the conclusion this is a good agent, then again they have fallen over one.

My best clients are those I find, pick up off the ground, dust off and clean up after they have had a bad experience. They are also the ones who did not do their research.

So, why don't clients research their real estate agent?

For many reasons I am sure. I think the nature of selling someone's personal, and I mean very personal property and space factors in here.

In our industry there is little control of how an agent conducts themselves away from the office. And all our work is performed away from the office. Since there is little supervision combined with scant relationship training, it is difficult for the average client to learn about what an agent can offer especially when an agent's initial client contact, if not referred or invited in, is limited to just trying to get their foot in the door to present themselves.

Then, once in the door and in the client's personal space, there is that natural threat and ensuing hesitation for a client to open up to a "sales person".

And so what follows is a power struggle where either the agent or the client wrestles for control of the meeting.

The agent who has prepared a professional approach to educating their leads and prospects to learn about what they have to offer and how they differentiate themselves from other agents in the hood BEFORE they work for an appointment will have a distinct advantage over those agents who are "taught" and pay to be "coached" to work the numbers exclusively.

I enjoyed the posted blog entitled: Are Realtors Are Inept, Stupid & Completely Worthless..? Just copy and paste it into the search field and enjoy.