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Make a New Year Resolution You Intend to Keep! – Happy New Year and Happy Blogging!

By
Services for Real Estate Pros with RE/Advantage

Instead of trying to convince yourself that THIS is the year you’ll get to the gym for sure why not use your New Years resolution to be a more proficient blogger! I’ve compiled a small list of tips that will help your take your blogging to the next level and beyond in 2010.

Make sure you always include your title within the first line of your blog post. You can bold and italicize it if you’d like as well. By embossing your title in the beginning of you post search engines will now “recognize” the main point of your blog and match that to the search criteria readers are looking for; creating optimization for your blog page.

It is always important and helpful when you supply your readers with further resources on the topic of your post. Whether you include outbound links throughout your blog or have the reader contact you for more information on your Real Estate services. The more assistance you offer, the better the chance of getting leads and establishing relationships by using your blog as a “staring point” of contact.

By creating outbound links in your posts your clients will not be the only ones that benefit from that information. Search engines will pick up that you post is interactive and has “connections” between other sites which boost your blogs SEO value (search engine optimization).

You can also link keywords through our posts with your Real Estate website! If you are discussing the price break in mortgage payments if a home is deemed “green”, then set up a sentence like: The Energy Efficient Mortgage (EEM) is a federally-recognized program that finances energy saving improvements as part of the initial mortgage or in stretching the debt-to-income qualifying ratio on loans.

Keywords, keywords, keywords! I can’t even begin to tell you how many articles I’ve read on blogging that say keywords are one of the most important features of a blog; and then how many blogs I’ve read that do not include “proper” keywords! From a statistics point of view keyword should appear in approximately 4% of your post. (Tip – if you do not want to sound so repetitive include the keywords in titles or small comments under pictures). If you are still confused on what keywords to use throughout your post, plug the main idea of your post into Google and scan through other articles that pertain to your blog.

♦ Tip – Create readable content! Do not make paragraphs too long and separate them with pictures or videos.

♦ Tip – You can keep track of your most popular posts by using something like Google Analytics. That way you can see what posts are tracked by your readers and focus on the topics they are interested in!

♦ Tip – Having trouble choosing a title, smart bloggers tend to write the body of their blog first and then choose keywords from the post to create a title. Try it out and see what clever titles you come up with!

♦ Tip – When writing blogs, the writer HAS to keep up with their posts. You really need to discipline yourself because constantly updating your blog will bring in more readers, therefore increasing your chance to capture leads. Bloggers write about any topic imaginable but the ones that fail are the blogs that have very few posts that are written too far in between.

Roy Kelley
Retired - Gaithersburg, MD

Thanks for your tips. Best wishes for continued success. Have an outstanding year!

Jan 03, 2010 09:33 PM
Katie McBride
RE/MAX Executive Realty - Hopkinton, MA
The McBride Team

Nicely done.  Thank you.

Jan 03, 2010 10:19 PM
Kim Cameron, CRS
Better Homes & Gardens Preferred Properties - Town and Country, MO
Broker Salesperson, CRS

Nice tips, especially coming up with titles for our blogs. My goal is to blog weekly AND consistently in 2010

Jan 04, 2010 03:12 PM
Mark Menzella
RE/Advantage - Fairfield, NJ
We build websites for REALTORS®

Kimberely;

Blogging consistently is the key.  Build your authority.  Good luck in 2010.

Jan 05, 2010 05:40 AM
Barbara Kornegay
REMAX Essential - Wilmington, NC
Wilmington NC Real Estate, Homes

Really Great informatation... I am really trying to go back and fine tune some of my blogs and repost them to see if they fair better with what I have learned here....  I will continue to strive to do better thanks to all of you - If you have the time, please visit my website to see if you have any othe recomendations... - http://www.edhomeseller.com

Mar 02, 2010 09:20 PM