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January Marketing Minute

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Services for Real Estate Pros with Homes & Land
Homes & Land Marketing Minute

 

January 2010
Happy New Year from Homes & Land! We're confident that no one will deliver more impact or value for your marketing dollar in 2010.
Quality Magazine - Your listings are showcased in thousands of Homes & Land magazines distributed throughout the local area. In addition, Homes & Land annually distributes 50 million magazines across North America - all displaying our 800 number and Web address.
HomesAndLand.com - Your listings are automatically uploaded to HomesAndLand.com. Our site provides the rich media tools home shoppers want including multiple photos; neighborhood, school and comparables data; virtual tours; videos; and much more.
Targeted Direct Mail - Homes & Land is mailed directly to qualified prospects who are actively buying and selling real estate. This includes home sellers (who are also homebuyers), FSBOs, and targeted zip codes where real estate is moving.
Online Syndication - Your listings are automatically syndicated to over 20 high-traffic websites such as Yahoo!, Trulia and Zillow. Luxury properties are distributed to our premium partners - The Wall Street Journal, The New York Times and duPontREGISTRY.com.
Client Contact Program- We mail a copy of Homes & Land magazine directly to your sellers to show them how hard you're working to market their property. Better communication keeps sellers happy and helps you build repeat and referral business.
Mobile Devices - HomesAndLand.com delivers property information in a format designed for smart phones. Consumers can also use their Twitter account to receive property information.
Virtual Tours - We automatically create virtual tours for you when you upload six or more photos to a listing.
Personal Website - Advertising with Homes & Land includes a personal website for you to list all your inventory and link to your other sites. It's an easy way to increase your Internet exposure.
Digital Magazine - Digital editions of Homes & Land can be emailed to clients and prospects to showcase your listings. Buyers can click through directly to a listing detail page for full property description and more photos.
Featured Listings - Give your listings priority placement through featured listings on HomesAndLand.com. Featured Listings displays your property at the top of a search results page for increased views. Through Homes & Land you also have the opportunity to feature your listings on WallStreetJournal.com for a special price.
Listing Flyers - Easily create custom flyers of your listings to print or email using the HomesAndLand.com AdEssential Control Panel.
Magazine Requests - Relocating consumers all over the country can request a magazine from your area to start their search before arriving. These leads are passed on to you at no charge.
Online AdMaker - Create custom ads through our user-friendly control panel. Online AdMaker lets you access all your marketing options in one convenient location.
All services are included in your Homes & Land marketing package. If you have any questions, please contact me at 865-675-1622 / 1-800-264-1621 or russell@homesandland.org. We appreciate your business and want to ensure you're taking advantage of everything we offer in 2010!

Homes & Land

Phone: 865-675-1622 / 1-800-264-1621 Fax: 865-966-1784 / 865-675-0328 eMail : russell@homesandland.org

Marketing Minute Edited by Adrian Amos