Build A Better Business In 2010 - TOP TIP

Real Estate Agent with Keller Williams Benchmark Properties

Building A Better 2010Seems that everyone is publishing their TOP 10 TIPS for a better business in 2010.

They all seem to center around business plans, written goals, positive thinking in a negative market ... and the like. If you are like me and been around any length of time, you've seen many business plans and probably sat through many goal sessions.

Although I'm a great advocate for planning and setting goals, I've personally concluded there's something even more important. In fact, I believe that without this one critical ingredient, no great game plan or set of strategic goals will get you where you want to go.

It's adaptability.

This past year is a great case in point. Our team duly met prior to the beginning of last year to lay down the tracks for the coming year's business. Since we've historically focused on listings, listings were at the heart of our discussions and our plans. We fine tuned our listing presentations, geared up to handle all the details that would come from an increase in listings ... you get the idea.

Who knew that normal listings would go into the toilet because sellers were afraid to compete with REOs and Short Sales?

Had we stuck with our game plan, we would have ignored the long queue of buyers lining up at our door to cash in on record low prices, rock bottom interest rates and the first-time buyer tax credit. Our business would have slammed to a halt.

Bottom line: we quickly switched our focus and game plan. By reacting to the market and adapting, we ended up doing 2 ½ times the total business we've ever done in any previous year.

Click here to read how had our best year ever ...


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Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good advice for agents. Thanks for the tips. Have a good 2010.

Jan 04, 2010 09:37 PM #1
Sally K. & David L. Hanson
Keller Williams 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce - Short Sale

Whether you call it shift....adaptable...flexible.....the reality is that the  1 year, 3 year, 5 year plan that isn't analyzed, adapted....the market that isn't listened to with an ear at the ground has taken many agents to the unemployment....or at the very least...uncommissioned line...congrats on a good year and know the best is yet to come !

Jan 04, 2010 09:43 PM #2
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Great tip Carl, I'd like to refer to it in the old adage, 'roll with the punches'.

Jan 04, 2010 10:18 PM #3
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Carl Medford

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