For consumers, Guthy-Renker Home provides access to hard to find real estate information. For real estate professionals, Guthy-Renker Home provides home buyer and seller leads from multiple channels of distribution including television, direct mail, print, radio and the internet. We believe our success is based on our customers' success.
GUTHY-RENKER HOME APPOINTS RALPH R. ROBERTS AS OFFICIAL SPOKESPERSON
Palm Desert, CA (April 11, 2007) -- Guthy-Renker today announced that it has named Ralph R. Roberts as official spokesperson of Guthy-Renker Home, the unique lead delivery service which connects residential real estate professionals with homebuyers and sellers.
Author of multiple books on selling and real estate investing, including Flipping Houses For Dummies, Foreclosure Investing For Dummies, and Walk Like a Giant, Sell Like a Madman, Roberts is a noted authority on marketing, sales, and residential real estate investing. Through these books and others, he encourages everyone to take control of their own destinies by setting and sticking to personal and professional goals, leveraging the power of relationships and available technologies, and establishing a balanced lifestyle.
?Ralph R Roberts gives Guthy-Renker Home a unique voice when speaking to both those looking to purchase and sell real estate as well as individual real estate agents. As an industry insider and consumer expert, he offers Guthy-Renker Home both a vehicle for helping agents with their business and helping consumers buy and sell real estate online,? said Sean Whiteley CEO of Guthy-Renker Home.
Roberts views his position as official spokesperson for Guthy-Renker Home as the perfect match. According to Roberts, ?Guthy-Renker Home is on the edge of revolutionary changes in the online real estate industry. Successful selling, particularly in the real estate industry, is all about building long-term, mutually beneficial relationships, and that?s exactly what Guthy-Renker Home is doing. It is equipping home buyers, sellers, and real estate professionals with the tools and information they need to achieve individual success and then bringing them all together to build a highly successful community.?
Guthy-Renker Home, formerly RealtyTracker, offers a unique lead delivery service which connects residential real estate professionals with consumers who expressed interest in buying or selling a home. The company utilizes the unique media distribution of its parent company Guthy-Renker to deliver home buyer and seller leads to the real estate industry. Through relationship management tools, television advertising and monthly coaching, Guthy-Renker Home gives agents advantage in the direct marketing arena and will provide a pipeline of real estate leads. Roberts will be a large addition to the Guthy-Renker Home advantage.
About Guthy-Renker
Established in 1988, Guthy-Renker is one of the world's largest direct response television companies with annual sales of $1.5 billion. It is known as the leading producer of high-quality infomercials and products designed for direct response television sales, with offices in Palm Desert, CA; Santa Monica, CA; London; Beijing; Tokyo; New Zealand; and Sydney, Australia. Guthy-Renker has a superior track record of customer satisfaction for 18 years.
Originally launched as a television direct marketer by Co-CEOs Bill Guthy and Greg Renker, the independently-owned, vertically-integrated company has since broadened its focus into every area of electronic retailing, making quality products available to U.S. and international consumers through broadcast television, cable and satellite, as well as internet, telemarketing, direct mail and retail channels.