A little while ago, I hung up the phone after about a 40 minute interview with a writer from a magazine called Corridor, Inc.  It covers business and real estate along the Washington - Baltimore corridor.  


They are doing a feature on various types of business people who blog.  How do they do it?  Why do they do it?  How does it impact their business?

I explained that I now have two places where I blog - Active Rain and my personal real estate blog.  And on both sites, they make it so easy that even a tech-impaired geezer agent can do it!  (Although, I must admit that I am having trouble figuring out how to download photos on Active Rain.  Where is the 18-year old kid that I forgot to have???  But I didn't tell the reporter that.)

We talked about blogging as a much simpler and less expensive way to create a presence on the Web than a traditional web site.  My demographic has gotten a lot younger over the past few years, and they think it's cool that their agent blogs.  They read it, send posts where I talk about them to friends and family around the world, and it helps them get a feel for who I am and how I work.

The blogging is also a great way to keep people engaged during that peroid between sticking a toe in the waters of real estate and being ready and able to buy or sell.

Blogging on Active Rain has helped me learn about what's going on, not just in my own market place, but around the country as well.  And I'll think of it as a sort of real estate version of Match.com when I have to refer sellers to out of town agents.  

Doing print interviews is a lot more fun that TV or radio.  It's so much easier to read what you've said than to watch yourself on high-definition television!


 

5 Comments on An Interview About Blogging

JUL
09
2007
Congratulations...It's always a nice thing to have articles to promote yourself even further.  Seeing your name in print is a powerful thing!  What real estate blog site do you use outside of Active Rain?
6:09pm • #1
Since you have more than one blog, do you post everything you write on both blogs or do you write new things for each one?  I don't really know yet what would be the best to do if they are both real estate blogs. 
6:17pm • #2
367,616 Points 145 Featured Posts Localism Sponsor Outside Blog
Patricia, what a wonderful opportunity!  It's also proof positive that blogging has gone mainstream and is having a significant impact in the world of commerce.
6:17pm • #3
1,912,613 Points 385 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master
Thank you for the comments!
Rebecca, my other blog is hosted on Typepad.com and is called "Capital Homes".  There is a link on this page somewhere under my picture.
Nathan, sometimes I post similar things on both blogs, but often not.  And I may write differently about the same things on each one - like TGIF (on Capital Homes) is a very toned down post that the lawyers and DC government people who were involved in it will almost certainly read.  The Active Rain post was a bit more irreverent, but they'd all laugh about it if they ever did see it.  
The idea is to have fun with both of them and to understand the limits of how far you can go.
7:40pm • #5

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Patricia Kennedy

Washington, DC

More about me…

Evers & Company Realtors

Address: 4400 Jenifer Street NW, Washington, DC , 20015

Office Phone: (202) 364-1700

Cell Phone: (202) 549-5167

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Pat Kennedy -- author of The Irreverent Guide to Real Estate -- gives you a look at life on the streets as a real estate broker in our nation's capital. And her blog is peppered with great advice combined with humor!


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