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If you can't be good, be there!

By
Real Estate Agent with John L. Scott MPV 104970

If you can't be good, be there!

I'm sure many of you have seen at least one video from David Knox or been to one of his seminars. Well he said something that I thought was pretty insiteful that I wanted to share with you.

David asks a member of the audience... "Have you ever bought something from someone who was a really BAD salesperson?". The audience member responded by saying that yes she had done that. So he asks her "You did?...ok well, why did you buy the item from the person if they were a bad salesperson?". Her answer was "Well, because I liked the product he was selling."

So you see, we've all bought something from someone who was a bad salesperson. Maybe it was a tv and it was the best price in town so you put up with the bad salesperson. Maybe it was a car but you really like that make and model so you put asside the fact that you disliked the rep. Whatever the case may be, the point is, you bought the item from that salesperson because he or she was the one that was THERE.

So it is important to be a good salesperson, but its equally if not more important to be THERE. You want to be the salesperson that is THERE where the buyers and sellers are. THAT is how you get prospects.

So the question is....Where is "THERE"?

Well....THERE could be at an open house, THERE could be at a networking meeting, THERE could be at your kid's soccer game, THERE could be on the phone talking to a lead, THERE could be on your blog, THERE could be your website that came up when someone searched for homes in the area. Wherever THERE is, THAT is where you need to be to get clients.

So where is YOUR "THERE"? Share in the comments below what "THERE" places have worked for you. Where has THERE taken YOU that has given you clients.

BE THERE!

Comments (2)

Sandra White
John L Scott Real Estate - Port Townsend, WA
Experienced Residential Resale Broker

That is very good advice, and not easy for me to do.  I am not married, and not as social as I would like to be.  But I know what you are saying is very true.  Geo farming has been replaced with social farming and more networking.  In a small town all the social clubs and service clubs have many realtors who have been involved for a long time.  I live in a resort town so I have given my cards to some B & B's, local restaurants and have had a couple of referrals from them.  I still rely on floor time a lot.  This year will be very interesting indeed. 

Jan 19, 2010 05:33 AM
Jeff Rainwater
John L. Scott MPV - Maple Valley, WA

Floor time could defanitely be THERE. Assuming that people do actually come into the office unrepresented looking for help, that could defanitely be a viable place. It's certainly a much better chance of finding a client than sitting in the recliner watching re-runs of mythbusters on tv.

Jan 19, 2010 05:40 AM