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 Several weeks ago, Bank of America announced to the world that they were going to change the mortgage world by offering their No Fee Plus mortgage.  This mortgage is supposed to be revolutionary in that it offers the following:
  • -Up to 95% financing with one loan
  • -No Private Mortgage Insurance (PMI) required
  • -No tax escrows
  • -No closing costs (lender or title fees)
  • -Purchases only, refinances not eligible

Bank of America is so confident that they will pay up to $250 dollars if their borrowers find a cheaper mortgage elsewhere. 

First, what is being offered is nothing new.  Good mortgage brokers have been structuring mortgages like this for years.  You don't want to pay PMI?  Fine, we give you lender paid PMI or a second mortgage.  You don't want to escrow taxes?  Fine, you have a choice.  Just ask.  Don't want to pay closing costs?  Fine, your rate is slightly higher and we can waive all closing fees.  It is all how you structure the loan.   This is the difference between dealing with a professional who can develop varying programs for your particular situation versus an order taker working in a call center.  All of my clients know I can structure a loan anyway they want.

I decided I would call BofA today to see if they are really offering a good deal or just playing a shell game with consumers.  I rarely lose deals to bloated retail banks, so I figured this wouldn't be any different.  I had the "mortgage specialist" price out a very simple scenario of:

  • $400,000 purchase price
  • Single Family Home
  • 740 FICO Score
  • No Points
  • 30 Year Fixed Rate
  • 5% Down Payment

After telling me that BofA is the only lender than can do offer the No Fee Plus mortgage, she quoted me a rate of 7.125%.  I randomly picked a rate sheet of one of the 10 or so major "A paper" lenders I like to use.   At 7.125%, I would have been earning a yield spread premium (profit) of 2.422% or a whopping $7,750!  At this rate, I can easily give up $3000 to pay lender and title fees and still have $4750 in profit!

However, the goal is to beat the deal.  So I priced a first mortgage at 6.875% and a second mortgage at 8% so we can avoid PMI.   I was still making 1.522% in YSP on the first and .5% on the second for a total of $5266.44.  Again, I can easily give up $3000 to cover the borrowers lender fees and title fees and still net $2266.44.  Not bad for a days work. 

The borrower gets a better deal with my loan as the combined mortgage payment of the first and the second mortgage is about $18 per month cheaper.   The bottomline folks is that nothing is for free.  You are going to pay for it somewhere.  What I found hilarious is that they talking head on the website swears that they don't raise the interest rate to cover costs.  Either someone in their marketing department is lying or their rates suck.

To be fair, the BofA deal may actually be pretty good if you have a very small loan or marginal credit.  However, I do not know if they change their terms based on the loan size or what they are requiring for a minimum FICO.  Marginal credit buyers are going to have much higher rates on second mortgages which may make getting one loan with no PMI more attractive.  It is also harder to give competitive rates and large closing cost credits with smaller loans as well.  Sometimes retail banks can be more competitive on puny deals because they will just eat the loss.

Nevertheless, they are offering to pay $250.00 if you get a better deal elsewhere.  I am going to start my own marketing campaign where I will guarantee that BofA will pay you $250!  Call them first and then call me.  I will split it with you.

www.smartmortgageadvice.com 

 
This post has been included in Illinois Real Estate News

9 Comments on Hey, Let's Make $250!

JUL
11
2007
Hit Router
740 fico's are just out there every day around me.
5:26pm • #1
120,462 Points 3 Featured Posts Outside Blog
I have referred a few clients to BoFA and they have ended up else where - In the end they were able to get a better deal in this very competitive market.
5:32pm • #2
1,546,393 Points 417 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

There is little to nothing new in mortgages, just advertising gimmics.  I get calls all the time asking "what about this no. . . "  "what about this no.  .. .  "

I always ask the critical question. "where is the third component of that quote?".  Either the rate, the lender fees or the term are missing.

There's nothing new.  Just new catch phrases.

5:43pm • #3
great post. it's easy for the consumer to get lost in the numbers. most RE agents don't understand this stuff as well.
6:10pm • #4
JUL
12
2007
147,472 Points 6 Featured Posts Outside Blog

Russ, you the Man!  I gave you another "5" on this post.  We used to have a bank here in St. Louis called Boatman's bank (they eventually were bought by BOA) that ran a full-page ad in the local business journal that said, "Finally, a fixed rate mortgage from a bank that you've heard of!"

We bought the next weeks back cover and ran an ad of a speed boat passing an old fashion river boat (they're logo) with the caption, "What's the matter Man....you miss the boat?  We've been doing fixed rate mortgages for years now!"

You wouldn't believe the response that we got from that ad!

 

Bob Mitchell

ValueList Real Estate Services, Inc.

P.S.  Where's my meme? 

 

3:41pm • #5
JUL
20
2007
354,888 Points 137 Featured Posts Localism Sponsor Outside Blog
This was interesting blog post to read.  So many people are getting sucked in by these types of schemes and don't have the basic knowledge to make an informed decision.  Unfortunately, this includes many within the real estate community as well.
5:29pm • #6
thanks for a clear explantion of the BOA deal.
6:34pm • #7
Great article...and you are right...nothing is ever free.
9:18pm • #8
JUL
22
2007

smoke and mirrors....smoke and mirrors... I love when I have a client that says something like "what about the $150,000 mortgage for under $600/month" then I explain how it works and they aren't too thrilled about it...its all advertising and gimmicks. Yes if you are creative you can package deals in all sorts of manors for clients. whatever suits their taste, wants, needs...etc. 

 

BofA is definitely not recreating the wheel here...haha.  

10:04pm • #9

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Russ Martin Residential Mortgage Advisor

Chicago, IL

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Perl Mortgage

Address: 101 West Grand , Suite 504, Chicago, IL, 60610

Office Phone: (312) 651-5355

Cell Phone: (847) 722-5355

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