The Latest  in Personal Branding and Search Engine Optimization

Building brand awareness is necessary in any business, especially real estate. Claim.io is a new service designed to help you expand your brand and increase your name recognition across the entire spectrum of online social networks, resulting in a big boost for your website among search engines (SEO).

These days, with technology advancing at a record pace, keeping up with the latest tools and tricks is a truly daunting task. You are probably using FacebookLinkedIn or Twitter to connect to your potential clients. But, how about the other 300+ social networking sites?

I have been working in the real estate industry for 6 years, and currently operate in the Bellingham and Seattle, WA areas. I've read all the books and attended just about every class and seminar, and there is one thing I can tell you for certain: The internet and it's search engines are the cornerstones of modern marketing, and social media marketing is fast becoming the #1 method for optimizing search engine placement.

As one of Claim.io's pioneering clients, I have etched my name and personal brand into over 300 social networking sites!

So, why should you care about securing your name or brand with Claim.io? Keep reading, and I'll tell you...

Here's what Claim.io can do for you:

  • Improve your rank on search engines. Search engine placement is the name of the game these days. Claim.io will get you noticed...a lot!
  • Eliminate brandjacking and other malicious behaviors. Ever wonder if you are the only "you" in the world? Google yourself and find out... Did you know that someone else can own your name on the internet? It's true. Anybody can register a name on a website...Get control of your name before your competition does!
  • Broadcast a consistent message across all major social networks. This is the most important. Own your name and broadcast a consistent message across all of the social networks, with links back to your preferred website.

In the world of real estate, getting ahead online takes a ton of work and technical knowledge. Unfortunately, most of us are too busy focusing on closing deals to spend much time working on our online presence. What we really need is some help, and Claim.iodelivers.

With Claim.io you can "claim" your name or business, giving you control of your personal brand across the internet. For example, you could create a username of "Bob Smith" which would then be signed up to 300+ social networks, all of which would link back to your main website, providing powerful SEO for that site. That means that if someone Googles "Bob Smith" there is a good chance they will be directed to your website. But, there's more... You'll have a personalized bio and picture that will detail your services and personality. That way, even if somebody finds you on a site unrelated to your business, they'll be able to know what you do. Adding short and long-tail keyword phrases to your bio will help your home site come up first whenever those phrases are searched in Google by potential customers. For instance, my bio says that I specialize as a "Bellingham buyers agent"... Now my name comes up on the first page if you Google that phrase. Of course, your success with Google placement will depend on your choice of phrases and local market competition.   Regardless, your search ranking will certainly be better than it is now!

I'm sure you have some questions, and that's just fine. I'm happy to chat with you and answer your questions any time. Just e-mail me at rfleroy@gmail.com or click on the banner below!

 

Rob LeRoy is a Seattle real estate agent and social media marketing coach with eXp Realty, as well as Marketing Director for Dwellings Seattle Property Management. He can be reached at 206.883.6668 or by e-mail at rfleroy@gmail.com

 

6 Comments on A Quick and Easy Way to Boost your Online Presence

JAN
24
2010
130,318 Points

Good info!  Thanks for sharing this.

11:11pm • #1
867,011 Points 18 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

Thanks for this very valuable information.  I am going to take a closer look at this in the morning. 

11:12pm • #2
339,755 Points 9 Featured Posts Called Shot Master

Rob, this sounds amazing! I'm going to check it out & maybe e-mail you tomorrow.  Thanks!

11:18pm • #3
Outside Blog

Hi Don- Please do! I'm happy to tell you about my experience with them. 

11:23pm • #4
333,747 Points 1 Featured Post Outside Blog

Rob,

This is Super!  I appreciate you sharing this!

I will definitely be taking a look at how this will benefit me!

Thanks a ton!

Tom Davis

11:23pm • #5
JAN
25
2010

Rob,

 

What a neat idea claim.io is.  I took a quick peek at the site and plan to take a more thorough look tomorrow to see if their service can be of use to my business.

12:48am • #6


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Rob LeRoy

Seattle, WA

More about me…

eXp Realty

Cell Phone: (206) 883-6668

Email Me

Rob LeRoy, aka The Real Estate Novelist, is a Seattle based real estate agent, social media marketing coach, and recruiter for eXp Realty. He writes about life and real estate in the Seattle area, and offers writing and marketing coaching to real estate agents across the country.


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