Special offer

Charity Auctions 101

By
Services for Real Estate Pros with Mound City Auctions

If your group is thinking of having a charity auction here are a few things you should consider:

  1. Auctioneers need to see to do their job.It should go without saying but I'll say it anyhow, If I can't see a bidder (let alone a bid) I can't take that bid. If you want flowers get short ones. I once did an auction where they put flower arrangements on every table that must have been 2 feet high, I could'nt see half of the crowd through the jungle. Balloons are not an auctioneers friend either, if you feel the need for balloons at a charity auction put them behind the crowd or in the silent auction area, never between the crowd and the auctioneer. Projectors can help but not if you point them in my eyes. I love an auction with a projection team, it helps show where those great seats are in the ball park, a close-up of the item I am selling but if you put the projector pointing up in my face I will spend half the night dazzled and will miss a lot of bids.
  2. Auctioneers need to hear to do their job.It may seem odd to you but it is true, an auctioneer needs to hear to do his or her job well.  First of all we need to hear ourselves to tell how we are sounding to the crowd, it is like a musician who likes a monitor speaker, without the feedback of the sound of our voice we can't tell how we are coming across to the crowd. We also would like to be able to hear a bidder who is screaming YES, YES! If you are having a silent auction, end it before the auctioneer gets up. I had a charity auction where half of the crowd got up to make last minute bids on the silent auction and they all started talking loudly with each other I couldn't hear anything.
  3. Auctioneers need to be able to be heard to do their job.An auctioneer makes his or her living by talking, it is very rude when the crowd gets loud and makes the auctioneer shout, it hurts their voice. Ending the silent auction first will go a long way to help this out, but giving the auctioneer a sound system with a volume knob will also help. Consider extra speakers for your auctioneer's sound system to spread the sound out and not blast the people by the one speaker.
  4. Auctioneers need bidders to do their job. If you are going to the charity event, then you must have some regard for the charity, so bid. If you want to bid do not be afraid to make yourself seen, bring a little flash light, wave a colorful rag, hoot, holler, jump up, have fun with it. You can really set the crowd on fire by yelling YEP, when you want me to see you! When the crowd gets involved this way it is a lot of fun.
  5. Auctioneers need help to do their job.If you are running the event you know what a big task a charity auction can be, soliciting donations, food, decorations, entertainment, etc... but a good auction also takes ring persons (people to hold up the items for sale so the crowd can see what is for sale), bid spotters (people who concentrate their attention on a particular part of the crowd to look for bids and entice bidders to bid again (it really helps if the auctioneer can't see because of balloons, flowers, people walking around, projectors, etc..). Invite the auctioneer to bring his own table full of helpers, and give them complementary food. An auctioneer with his staff can give your a Much Better Auction! It will pay for itself.
  6. Auctioneers need to not be interrupted to do their job.Once the auctioneer starts do not stop him to read numbers for a raffle, or to entice people to buy 50/50 tickets, or to let a band play or to make announcements unless you want to kill the auction. An auction is designed to mesmerize the crowd, not let them think and good one gets you hooked. To interrupt the auctioneer it to kill the momentum, it costs you money every time.
  7. Auctioneers don't need to be thanked to do their job, but you should thank them. Never let your auctioneer set alone at a table, even if you can get him back he will charge you a lot more next year! Nobody likes to be alone and an auctioneer is a social creature by nature. Always let your auctioneer know if you think they did a good job. Saying thank you goes a long way, a card is better.

Charity auction as Captian Jack Sparrow

Rob Weiman

Auctioneer/Master Electrician

http://www.auctionzip.com/MO-Auctioneers/7185.html

 

Katie Evans
Keller Williams - Greenville, NC

Nice post....and a little different.  We have a auction for RPAC every year.  They did not make a lot of money this year.  I think it was the auctioneer.  No offense.  He primarly did farm auctions and might have been "a litte rusty."

Interstesing combo.  Auctioneer and Master Electician

Jul 16, 2007 03:16 PM
Rob Weiman
Mound City Auctions - Saint Louis, MO
CAI, GPPA, AARE, CES, St. Louis Auctions

I call them my go fast and go slow jobs. I am also have a degree in Computer Science, and am a certified teacher.

Rob (Jack of all trades and master of some) Weiman

Jul 16, 2007 03:25 PM
Michael Hoffman
Michael Hoffman & Associates - Pickerington, OH
CAI, AARE, CES, BAS

Hiring a good auctioneer does not cost, it pays.  A professional auctioneer can certainly raise a groups fund raising efforts to a new level.  I charge for my benefit auction services and hope you do too.

 

Aug 09, 2007 08:33 AM